How Bloggers Make Money

Most people have no idea how bloggers make money. I kind of understand where they are coming from though. I mean, who will think you could make money by uploading pictures of yourself on the internet? Or by publishing your ramblings on your blog? Who cares I hear you say. Well many people DO care. Bloggers provide information and entertainment; you watch movies and read books for this and bloggers now provide them for free and they are available to you. Brands all over the world want to reach the followers; the readers, that is where the money is.

However, Blogging is not a get rich scheme. It is HARD WORK and your passion will keep you going. I have been blogging for over two years now and it gets harder each and every day because your followers increase and you need to think outside the box everyday and learn how to draw in more followers and keep them following the blog. That is the hard bit. For you to go pro, that is blog full-time and make money off your blog, you need to have the right content for your followers or else they will unfollow you.

This post is going to break it down it all down in English, without any blogger jargon, how bloggers make money from my OWN experience as a fashion and beauty blogger. I won’t be discussing exact figures as I am not comfortable doing that but I will give you a good idea with every example. ‘How Bloggers Make Money’ is a very deep subject, I have so much to write, so I am going to break it down into various parts and publish them separately.



Google Adsence is a pay-per-click, contextual advertising platform. It is a very popular method of blog monetization and most bloggers, especially bloggers on Blogspot use it. In other words, Google Adsense could be those ads you see on blogs, under each posts, side bars, footers, headers and so on. It is a pay-per-click advert, so you making money from this method will depend on the amount of people who click on the ads. I personally don’t  use it so I can’t speak on how profitable it is but I thought I should mention as it is a very popular way bloggers make money.


I use Word Ads and it is quite similar to Goodle Adsence but this is a WordPress advertising platform. This is a pay per view advertising platform, so your readers don’t have to click on the ads for you to make money. They just need to see it. The only issue I have with it is I don’t understand how it works. WordPress takes blog visits from the US and some other countries and disregards the rest. So if you have most of your blog traffic coming from the outside the countries WordPress acknowleges then you are screwed and Word Ads may not be best for you.

Also some themes do not enable all the ads to show. I just discovered that and changed to the Elemin premium theme, but I am sure you can also find free themes to do the work. I just wanted something clean and different.This can be enabled on your blog, although you will need to get an approval from WordPress before the ads start showing, and your blog traffic is usually taken into consideration before Word Ads are approved. New blogs with little or no views may struggle to get Word Ads approved.

I have had Word Ads since December 2012 on Fashion and Style Police and I am yet to get rich on it, lol. In the early days, I had little or no traffic as anyone would expect so I was receiving a few cents here and there. Now my traffic has picked up and I attract quite a few hundreds of people every day from all over the world, I am starting to see my Word Ads earnings increase significantly. I am making quite a small fortune on Word Ads now, and with the new Elemin premium theme and extra ad spaces, I should receive a lot more fingers crossed.

Do you use Google Adsence or Word Ads? What are your thoughts? Sound off in the comment section. Thanks for reading.

11 responses

  1. Pingback: How Bloggers Make Money Part 2 « fashionandstylepolice

  2. I’ve had my blog for almost 4yrs and have not taken one step yet to make any money. When I say it out loud, it kinda sounds ridiculous…at some point I have to step up, buy my website address, get fresh with Google Stats….yr tips on Word Ads sounds gd, I should look into that!

  3. Pingback: How Bloggers Make Money Part 3 « fashionandstylepolice

  4. Pingback: Blogging on WordPress « fashionandstylepolice

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