How I Grew My Blog Following to 29,000 & Counting

I have had a couple of people ask me how I grew my blog following so I decided to write-up a post explaining how I did, what blog promotions worked for me, and what tips you should consider trying. Grab a cuppa, and enjoy the read…….

Christmas Night In

Posting Regularly

I blog pretty much everyday, multiple times on some days, and that helps improve my blog following, as there is always a new post to attract more eyeballs to my blog, and most of those eyeballs usually stay on as followers. I know posting so regularly doesn’t work for some bloggers, but it works brilliantly for me.

Posting a Varied Content

Fashion and Style Police started off as a niche blog. It was all fashion back in the day, but now, it is 60% fashion, 20% beauty, 10% lifestyle and 10% blogging tips, at the moment, and I love it this way. I enjoy writing about various topics, I find it interesting and engaging, and it helps attract more blog readers who eventually become followers.

My blog followers follow me for various reasons. Some enjoy reading anything I publish, some follow me to get updates on my outfit and fashion posts, some are here for the product reviews and beauty posts, while some follow to get heads up on my lifestyle/blogging posts. My varied posts bring in more readers, as people are usually interested in various topics. Running a varied blog gets me more followers. It may not work for niche blogs, but it works fine for me.

Facebook Ad Promotions

I have previously written about how Facebook ad promotions helped grow my Facebook blog page, and it is still growing. I currently have over 16,000 fans on my page. I have had this page since I set up the blog over 3 years ago. However, once I started to run monthly Facebook ads, I started to see a spike in my followers. The beauty of Facebook ad promotions is that you can set your budget to as little as £3, and target a specific audience. For as little as £7, I can get over 500 new likes, once I target my audience right.

When targeting, I look out for people who will have interest in the kind of blog posts I write. It works like magic for me.

Shrinking Violet Kit

 

Read, Comment and Follow Other Blogs

I read, comment and follow loads of blogs, and many reciprocate. However, I should say I only follow blogs/bloggers I truly have an interest in. I don’t do follow for follow, I don’t expect every blogger I follow to follow me back, but I do unfollow those bloggers that do not respond to genuine tweets or comments, I find that so rude.

Being Social Online

I try to engage with my followers online. I find that the more I engage on social media, especially on Twitter and Instagram, the more followers I get. Being social in a good way, does help.

So there you have it, some of the ways I have grown my blog following. How have you grown yours? What tips have worked for you? Drop me a comment, let’s chat.

Also, my book – How to Cash In as a Blogger, is currently FREE on Amazon for the next 48 hours, so start downloading.

Thanks for reading and have a lovely week ahead.

 

64 responses

    • I do get a bit of interaction on my Facebook page but there is a lot of room for improvement. I boost some of my posts to get more engagement, I repost on my page when I am sure people are on Facebook, which is usually between 12 noon to 3pm. Most of the tips are a hit and miss, works for some and not others. Best to play with various tips and see what works best for your blog xo

  1. I’ve always wondered about the ads and have heard mixed reviews so I’m pleased to hear a positive one. What a great following you have I bet you’re chuffed but I see that you work so hard to get it. Mine is miniscule in comparison maybe because I’m a regular Wednesday and Saturday poster. It’d be nice to post as regularly as you though

  2. i did think about the Facebook ad promotion but thinking about it, i don’t really use Facebook that much when it comes to promoting my blog as twitter is my thing. you do have some great tips!

  3. I’m really interesting in getting my Facebook following up so I’m intrigued to hear how you can use £7 to get 500 followers! I am going to try this this weekend with very specific targetting and see what happens!

  4. Very interesting read hon. I did FB ad once and did get some Followers but 99% are not active, so I’m on the fence about Facebk ads, they are great for boosting numbers, but I’m more about engagement…its interesting that Twitter works for you, it doesnt so much for me but then again I am not super active on it…well done on your increase btw ( :

  5. Pingback: 5 Ways to Get PR samples to Review « fashionandstylepolice

  6. I remember when this post went up, and I finally read through it today,
    love the tips for reaching out to others and gaining some followers and friends along the way 🙂
    – Zaychishka

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