You can’t imagine how much social media helped me grow my career as a freelancer. I always found it fascinating how fast information spreads on social media. So many people are connected together through this medium, it is silly not to make the most of as many social media platforms as possible.
Right here, from the comfort of my home, I can be in contact with anyone regardless of where they are in the world. I guess that’s why there are many social media networks springing up year after year. I wonder how many new platforms would be launched or relaunched this time next year. Just look at Snapchat for example, it has been around for a while now but it looks like people just discovered how cool a platform it is, with all the sudden noise I see everywhere about it. I am on Snapchat, but I don’t use it or plan to use it. I can only cope with a few. I only just started using Pinterest, so please follow my pins, lets pin away together. Also, follow me on Twitter, Instagram and Facebook, I am active on all 3.
What’s nice is that I can keep in touch with my audience, my clients, and my friends and family, for free. Well I pay for my WiFi, but communication is a lot easier and cheaper with social media channels, than it was say 15 years ago.
Social media gives my business that needed boost and exposure. I would be lost without it.
Here are some ways freelancers can experience the power of social media –
1. It Acts as a Platform to Showcase your Skills
When you’re into freelancing or blogging, what’s one thing you need to help your business or blog grow? Clients or readers, as the case may be. The best way to make your potential clients/readers know about you and what you do is by showing off your skills.
Millions of people log in to 1 social media channel daily. Show your unique talent by uploading your work on social media. It can be in form of a well-written article, a video, audio or even a photograph you’ve taken. Whatever form you share your work, social media enables those who view it to assess and appreciate your skills.
Once you put out your best content, it will advertise itself.
2. It Helps your Work Gain Exposure
This goes hand-in-hand with the first tip. As more people view your work and like what they see, they will begin to share it with their friends. When more people share your work, it gains exposure. It may even go viral and you become a household name in your niche.
3. It Gives you Opportunities to Network
I have to say that this is one of the most important sides to social media. Social media make it easy for you to get in contact with readers, clients and other freelancers in your niche. You have groups and communities on social media where you can find people in your niche or people looking for what you’ve got to offer.
Developing a good relationship with people in your industry opens new business opportunities in form of partnerships or collaborations. The best part is that you can get to learn from each other’s experiences as well.
I have met so many clients through social media, and many have become regulars. Your network is your net-worth, remember that.
4. It Helps you Build a Reputation that can be Trusted
Social media gives your target audience access to your life and business. It helps them form a connection with you, know what you are up to and what your freelance business is about or see how you relate outside your blog. As you share value and inspire others with your work, you build confidence in the minds of your clients as someone they can trust for things relating to your industry. Pretty cool, right? This is a great way to retain your present clients and gain new ones.
Social media is very powerful! Make the most of it by being consistent and putting your best work forward every day. Live to inspire others with your kind words and motivation. Give your audience an insight to your world. Most importantly, connect with those who can make you better.
Are you active on all social media platforms? Which are your favourites and why?
I am more active on some rather than others – I have fallen out of love with twitter as it just seems to be full of link dropping but that is probably because I follow a lot of bloggers
I am so in love with Twitter now. Hated it before.
I was privileged to read your post. and I left a comment. so great to meet you. I’m “following” you. I hope you have a great weekend.
Thanks for stopping by Kereta.
Social media is such a great platform these days. I have so many friends online that have been a huge support even though i have never met them in real life.
Yea me too. Made so many cool people.
I’m active on a number of platforms, although not snap chat. I love them all, and each for different reasons, but not sure I could handle any more! If I had to pick favourites it’d be twitter for communicating and pinterest for inspiration 🙂
Ah nice.
I am totally obsessed with Pinterest and spend between 1-2 hours a day pinning things onto my boards x
Ah nice. I will check you out on Pinterest.
True
So true! Social media is such a useful tool!!
Yea it is….
Social media is definitely powerful! I love your skirt by the way.
Thanks Emily.
Social media is an amazing tool for bloggers, businesses and just to keep in touch with friends and family all around the globe. I love it.
Yea me too…
Networking and indeed lots of opportunities! Loving your bag btw. 🙂
Thanks Jessica.
Social media is great, isn’t it. I am always surprised when big businesses are not on Twitter !! Lovely outfits 🙂
Social media can be amazing. Thanks for reading.
Social media is great I agree I’m more active on instagram, Facebook and Twitter, pinterest I’m still working group out and that’s all I really have time for, I tried Google plus but it’s pretty flat. Marie 🙂
Social media is really great..
I love social media – I’m not great with Pinterest though!
Yea me neither. Don’t get it.
I love social media, although it is very time consuming, you are meant to just check out one thing and before you know it you have sat there for an hour reading about everyone’s latest exploits! My favourite at the moment is Instagram.
Yea the many platforms are time consuming.
Social media is a fantastic thing! I only use a few of the apps – my main ones are Facebook and Instagram – because some I just can’t get my head around, haha!
Social media is so cool..
I’m not active on social media as much as I’d like to be but I try to use Instagram and Twitter as much as I can x
Yea me too.
That number 4 is the truth and nothing but the truth and so is everything.
X
I know..Thanks hun xo
I do agree that it’s useful for all those things, the key for me is probably expressing my hobbies, like home and fashion styling and crafts etc plus keeping in touch. I also love pretty pictures 😉
Great outfits x
Alina | DIY blog
Thanks Alina x
I love social media. Twitter and instagram are my favourites. I really need to use pinterest are x
I do too x
I love social media – it is so useful with blogging!
Yea it is..
I love social media, on a personal level and for my blog. I spend far too much time on here though, I really do need to rein that in!! Love all of your photos, gorgeous!
I do too. Thanks x
Social media is a beautiful, wicked mistress! I have a real love/hate with twitter and Facebook, Instagram seems to be a heartfelt corner x
Yea it is..
I’ve made so many friends in social media that’s just crazy! Special other bloggers and youtubers!
Yea me too..
Social media is an incredibly powerful tool. I work as a social media manager when I’m not on maternity leave and it can be one of the most simple ways for businesses to get more customers xx
Yea I can imagine it is.
That is so true, especially if you are a blogger. I’ve been blogging for ages, but was really slow on getting into the whole social media bit. But I’m making up for that now, even though I’m finding out that it’s really hard work! So much worth it though 🙂
Yea hard work but it pays off.
Twitter is more for comping with me. Facebook is more personal though I do do some comping and networking through it. I also use pinterest which is a useful tool. I have never really got into Instagram, though will browse. It is not top of my priorities
Yea Facebook is more personal for me too. Twitter is more for networking..
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Very detailed, I love it! Love the pics too! 🙂
Glad you do..