How to Improve your Domain Authority

As a full-time blogger, my domain authority is very important to me, and I know it is the same for many bloggers. As a Blogger and Blogger Outreach Consultant, I know many brands tend to work with bloggers that have a minimum domain authority of at least 20, so improving and maintaining a good domain authority score is very important if you plan to make money from your blog.



A blog’s domain authority is set by Moz Open Site Explorer, and it is simply a score that shows how your website is really doing. It works by crawling the web to find sites that link back to your site; it then measures the value of these links and generates a number based on the results.

Before you can have a valid domain authority, you need to have your own domain. So, or net, but not .wordpress, or blogspot, if that makes any sense. Many new bloggers tend to think they have a domain authority with a free WordPress/Blogger blog, but they don’t, as their blog is piggybacking on the host platform, which explains the very high domain scores. However, blogs with a vanity domain (that is a blog with a domain name but hosted on WordPress/Blogger) do have a valid domain authority, so you don’t need to be self-hosted to have a domain authority. I see this question come up a lot online, so I thought to clarify this bit before going further.

So how do you improve your domain authority? I have blogged for over 4 years now on Fashion and Style Police, and at the moment, I have a domain authority of 33. I going to mention things that I believe has helped me.


Regularly Posting Quality Content

I blog almost every day and I think my blogging regularly has helped improve and maintain my domain authority. But the key is to post regular quality content and not just churn out post after post that have no depth.

Posting regular quality content would get you views, comments, likes, link backs, and shares, which all help your domain authority massively.


Using SEO Properly

Using SEO properly means your blog posts would appear on search engines, which makes it more likely to get views, comments, shares, and the likes. What use is a great post or blog if no one can find it? Good use of SEO increases the number of eyeballs on your blog, which will eventually increase your domain authority.



Build a Social Following

A blog’s social following does have an impact on its domain authority. If you have a decent following on social media with engaged followers, you will see an increase in your blog views, comments, shares, and the likes, which eventually helps the overall domain authority of your blog. I wrote a little more about this in my book – How to Cash in as a Blogger, so go have a read and please leave a review on Amazon once you are done. I need them reviews like I need air!


Commenting on Other Blogs

Commenting on other blogs does have a massive impact on the domain authority of your blog because it links back to your blog, if you leave your blog link details in the website box. However, I would advise you don’t leave your blog link under your comment except the blogger is happy with this. I personally don’t like it because I have to deal with broken links every now and again, and these links are usually the main culprits. Leaving your website link in the allocated section should do the work fine, and also make sure your comment is a decent amount of words, I would say at least 10 words if possible.




Writing at Least 300 Words Posts

The minimum word count of a blog post should be at least 300 words. I know sometimes it may be hard to write-up a post up to 300 words especially for Giveaway posts but that should be your ideal target. Research and experience has shown me that longer posts help improve the domain authority of a blog. And these posts also rank high on Google so it is a win-win.


Try these tips for 6 months and see if your blog’s domain authority increases.

Do you have any domain authority tips to share?

If you have enjoyed reading this post, please do leave a comment and share.

Thank you.


How to be a Great Lifestyle Blogger

I enjoy lifestyle blogging. I was a bit hesitant to go down that path at first, but now that I am on it, I am loving it. It is interesting to write and chat about regular real life “stuff”.


30 Before 30 Tag


Lifestyle blogging isn’t always about sharing tips and hacks; it’s more of an avenue to share what goes on in life with those who could relate with the experiences.

Here are some lifestyle blogging tips so of you may find handy –


  1. Don’t be afraid to share parts of your life, especially the ones that are personal

Lifestyle bloggers blog a lot about what happens in their lives – their thoughts, their feelings and their opinions. But as a lifestyle blogger it can get a little scary to share some parts of your life even though it will inspire, teach and inform your readers.

Some experiences could be so painful that it’s difficult to relive them. Some experiences may seem so ridiculously insignificant that you feel it’ll be a waste of time to share.

The truth is that there is a lesson behind every story whether it is good or bad. So, if you know that your story is something that will benefit your readers in any way, don’t be afraid to share it. Chances are that you will touch a life, inspire or motivate someone. Or just make someone laugh out loud.


  1. Be honest and objective

Readers like honesty and it’s so easy to tell when someone is faking emotions, personality or ideas. Lifestyle bloggers write a lot of reviews. If you want to be a great lifestyle blogger then you need to be honest about what you think/feel about products, services or events.

Honesty breeds respect and your readers will appreciate your honest opinions.

You don’t have to say something is great when there is nothing great about it. Being brutally honest raises the credibility of your blog. Your readers will keep coming back.




  1. Be consistent about your messaging, brand and style

To be a great lifestyle blogger you need to have a clear picture of who you are. Consistency in your message, brand and style attracts your ideal readers. It helps you build a solid following of people who truly love and believe in you and what you do.

If you find yourself constantly changing your style or writing about topics that veer off the main purpose of your blog, you will lose readers due to lack of focus. They will never really know if your blog is truly for them or not.


  1. Make your content relatable

Although the experiences, tips and insights you share are all inspired by your life, you need to always remember that you’re blogging for your audience. The best way your career as a lifestyle blogger can be successful is to create content that your target audience can relate with.

Your readers have to be able to see themselves in your shoes and any story, event or experience you share should make them feel that they lived it themselves. This creates a close relationship between you and your readers, and helps build a good following.


5. Have a Life

This is the final tip, and I believe it is the most important tip of all, so I saved the best for last. If you are still reading, having a life is one of the best things you could do for yourself as a lifestyle blogger. Having a life means you will be healthy and happy, and you will never run out of quality content.


If you blog, do you have any tips to share? If you don’t, what are the qualities you look for in a lifestyle blog?


Is Social Media Making Us More Vain

Is social media making us more vain? That is the question..

If you break the words apart, social media is a means by which we can get more social. And that’s what social media was intended for – to make socializing with others easier and faster. But has it done only that?




As times goes on, I’ve noticed another side to social media, especially on Instagram with the craze for likes and followers. Although social media works great for networking, and as a communication tool, it also seems to have unleashed a vain side in most of us.


Now the questions are – Is this healthy? Is this something we should be concerned about? Is it even true that social media makes us vain?


Here are some of my thoughts:


Social media encourages us to share our personal lives.

Starting from the design of each social media platform, the developers made it extremely easy for every user to share their lives in little or great detail.

You can write long status posts (except for twitter which allows only 140 characters) recounting your day and sharing your feelings. And most times it’s centered around you. Because sharing what’s happening around you so easy, you find yourself reporting every incident of your life as soon as it happens.

Each post you create is focused on your life. Very few people post content about others without mentioning how it affects you or what role you play.


You are in almost every picture you take and its first stop is always social media

Only a few people take pictures without posting on social media these days. Except the photo is not a good one. The automatic response to every picture we take on our phone is – will this picture look good on social media? I wonder how many likes this photo would get? I am not sure about you, but I know I think about these 99.9% of the time when I take a new photo.

Videos are also not left out of this equation.




Social media can provide the avenue for celebrity status

There is the craze for increasing the number of followers on social media. A good number of social media users create content and take photos and videos that will attract the interest of their followers and possibly attract more followers. So social media can provide an avenue for celebrity status.



In most aspects, social media is definitely encouraging us to be vain. Psychologists who have studied social media users’ behaviours and responses to social media were also of the same opinion. But is this social media vanity that bad? I don’t think so. I think a little bit of vanity is good as long as it does not take over your life.

Social media, whether it encourages vanity or not, has helped give us – bloggers, a voice and a platform to showcase our talent. And what if it makes us a little vain. This vanity is good as long as it doesn’t swallow you up.


What do you think? Has social media made you more vain? Please share your thoughts in the comments section below.

Thanks for stopping by.