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Kardashian Kollection Moves From Dorothy Perkins to Lipsy

The Kardashian sisters have moved their fashion label – Kardashian Kollection from Dorothy Perkins to Lipsy.

‘We feel that it was an amazing launch pad into the UK market for the Kardashians but we didn’t want to distract from Dorothy Perkins as a brand,’ said a spokesperson for Dorothy Perkins.

‘At Dorothy Perkins we very much enjoyed working with the girls on their three exclusive collections between A/W 2012 and Summer 2013. We have continued to focus and strengthen the Dorothy Perkins own-bought Collections, with a particular emphasis on Style Essentials, where our customer comes to us for trend driven key pieces at great prices. It was therefore the right time to move on from the Kardashian Kollection project and we wish the girls and all of their team the very best for the future.’

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The controversial fashion photographer, Terry Richardson shot the new Kardashian Kollection campaign for Lipsy and the pictures have just been unveiled. What are your thoughts on this campaign?

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Khloe Kardashian

KK

The pictures are really lovely, Terry Richardson definitely knows his stuff. This 40-piece range collection will be available from Thursday in the UK at Next.co.uk and all Nextinternational websites, House of Fraser and Very.co.uk, as well as on Lipsy’s own website.

I am looking forward to seeing this new collection in Lipsy stores. I hope this will be better than the last range for Dorothy Perkins. I was not impressed with that at all.

Share your thoughts.

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