Rimmel London have partnered up with fashion illustrator – Hayden Williams to create visual sketches to show off Kate Moss various looks for her eye collection. Hayden said: “As a British fashion illustrator and designer, I am very proud to be collaborating with Rimmel London and Kate Moss for the launch of her new Idol Eyes collection. It is a definite highlight in my growing career, to be asked to work so closely alongside such an established cosmetics brand and iconic supermodel. It is a huge achievement and I look forward to sharing all of the visual content that I have created for this project with my fans and also with the Rimmel customers.”
Kate said “I am so excited to be collaborating with Hayden on my first eye collection. I love his drawings and it was great fun to work with someone who could so perfectly bring our looks and ideas to life on paper,”.
Have a look at the sketches below
The Boho Look
The Deluxe Look
The Summer Rock Look
The Gig Look
Which is your favourite look?
The Idol Eyes Collection is now available in stores, the collection consists of 4 shades of mascara, 4 shades of shimmering shadow stick and a special edition gel eye liner.
Pictures Source: Rimmellondon