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Growing a thick skin as a blogger

Being a blogger opens you up to all sorts. You get the admirers and the trolls. The great comments, the shades and the in your face insults. The job comes with both as we expose our creation (whatever it may be) to the whole world. So if there is one thing you need to have or work on asap as a blogger, is to grow a thick skin. Blogging is not only about writing. You have to spent a good amount of time promoting your blog and social media platforms, especially in the early days.

 

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Putting your blog out there is essential in order to make a name for yourself. These actions usually attracts more eyeballs to your blog, which is a good thing. But then the trolls find you, and if you are not strong enough, the rude comments may stop you blogging altogether.

 

Growing a thick skin as a blogger

So how do you grow a thick skin as a blogger. I have been blogging for almost 6 years now and I have had a few rude comments but not as many as I thought I would if I am being completely honest. Which is a good thing I guess. I had most of the trolls in the first year of my blog, which I found surprising. I guess their aim was to kill the little confidence I had in my blog back then. I also have a feeling some of the trolls knew me in real life, which I find really sad for them.

 

Here are three ways you could grow a thick as a blogger.

 

Carry on anyway

I know how hard it can be. But the key to growing a thick skin as a blogger is to ignore the negative comments and carry on anyway. Delete any rude comment and block any troll on your social media platform. There is no need trying to have a conversation with them. The only aim of the troll is to make you feel bad about yourself and what you do. And that is because they feel bad about themselves. Don’t let them project their negative thoughts on you. Ignore them, use the delete.block option and carry on anyway.

 

Work on your self-confidence

In order to be a successful blogger you have to work on your self-confidence. This bit is very important. If you have no self-confidence, you wouldn’t be able to carry on anyway when the negative comments start rolling in. Once you have self-confidence and believe in your work, no one can get to you as much as they would if you don’t have any. You have the key to your self-confidence, use it.

 

Don’t take things personally

It is incredibly hard to not take things personal when people are nasty towards you, but you must learn not to. Nasty people live nasty lives which is why that is all they can give. Do not let them project their frustrations and bitterness on to you. Instead see right through them and keep it moving. Do not entertain or engage their negative energy.

 

What are your thoughts on growing a thick skin?

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Running your blog as a business

Many people are gobsmacked when I tell them I earn a full-time living wage from Fashion and Style Police. It makes no sense to them how I can earn money writing on this blog. They wonder how it can be possible to earn anything tangible as a blogger working from home. Well, if you are one of these people struggling to understand how bloggers make money, then you are on the right blog. It is very possible to make good money from your blog. I know this because I am one of those bloggers fortunate enough to make money from blogging.

In other to make money as a blogger, you have to run your blog as a business. Running your blog as a business means you have to publish quality articles on the regular. It also means you have to charge the right prices when approached by brands and PRs. So how do you go about these? Let’s start with charging the right fees first.

 

Mind on the money

 

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Now this media kit above is an old kit but it still works. Every blogger should have a media kit that clearly outlines what services you offer and why brands should work with you. I have had a few brands ask for a media kit so it is quite handy to have. You could also include your rates on your media kit if you wish but I rather not as my fees vary from campaign to campaign.

So what should you be charging? That is a question only you can answer. No one else can tell you what to charge because our circumstances all vary. I always have a figure I want to earn every month in my head and that figure guides what I charge every brand. Also, I have a minimum fee in my head that I can’t go below. This helps me get rid of time wasters that want to pay me $20 for a job worth $200. Knowing what to charge happens once you know your worth. It takes time but if you have a business mindset, you would get there quicker than others.

 

Ignore your competition

I know this goes against everything we have been taught by the business gurus but trust me on this one. When it comes to blogging, variety is truly the spice of life. You don’t want to be like any other blogger but yourself if you intend to turn your blog into a business. You have to stand out from the rest of the crowd and you can only do so if you ignore your competition and focus on your focus.

Ignoring your competition means focusing on publishing quality content on your blog and social media platforms. It means following like minds and making friends with the bloggers you get on so you are not isolated. But it also means you don’t spend the whole day stalking your blogger role models on Instagram or Twitter, and trying to be them. It means not copying their fashion sense or writing style. It means being true to yourself. You can get inspiration from those in your niche you admire and stay in your lane at the same time!

 

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Focus on the content

Content is king, let no one deceive you. Everything else works on the back of good content. If your content is not up to scratch, your dreams of making money from your blog may never become a reality. What makes a content good? Good content to me informs, educates or entertains. It is written in good clear English, with a captivating writing tone. Good content has great photography and usually gets people talking.

 

Remember to register as self-employed with HMRC once you start making money from your blog. It is the law in the UK.

Thanks for reading and please drop any tips, suggestions or questions you may have in the comments section below.

Have a great week ahead.

6 ways to grow your blog organically

So you have a blog.  You’ve been consistently creating content on your blog, but for some reason your blog is not growing as fast as you had hoped. It can be frustrating that your page views or engagement rate is not going past a particular mark despite all the hard work you put into your blog. Don’t worry. We’ve all been there. And just like every problem there is a solution. Here are ways you can grow your blog organically.

 

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Publish content that your target audience wants to read

Great content goes around fast. With this in mind you have to make it a priority to create blog posts that are valuable to your target audience.

What are the pain points of your target audience? What are the questions they keep asking and want answered? How can you make your resource better than all the others that are out there?

Asking yourself those kind of questions will help point you in the direction of the type of content your target audience would like to read. If you’re still lost as to what kind of content your target audience will love to read, then you can simply ask a cross section of your target audience and use their feedback as a guide.

 

Guest post in blogs that are in your niche

One fascinating thing about growing your audience is that having quality content is just one part of the equation. You can’t just limit yourself to consistently creating awesome blog posts for your blog alone.

To draw more readers to your blog, you need to create great blog posts for other blogs. The kind of content you create for other blogs with a larger readership than yours will attract more people to visit your blog too. You can do this by simply making reference to your blog within the content of your guest post or in your author bio.

 

Engage in communities where your target audience is hanging out to grow your blog

If you want to get your blog posts in front of your target audience, you need to go to where they hang out online.

I’m not talking about spamming forums or groups with links from your blog. I’m talking about carrying out conversations with people in those communities and groups. Be helpful in those communities and groups. Answer their questions and share resources that will help the members of those communities.

The more you reach out to genuinely help people, the more they would like to know what you’re about. They would eventually stumble upon your blog and be devoted readers.

 

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Network with other bloggers in your niche

Make consistent effort to get in touch with bloggers in your niche. You can either network with bloggers at meetups or conferences, or you could get in touch with bloggers online.

Build a relationship with those bloggers and think of creative ways you can help each other grow. You can do this by sharing each other’s content on social media, commenting on your blog posts or collaborating in blogging projects.

 

Promote your blog on social media

By now you must have noticed that growing your blog means you have to put your blog posts and expertise out there consistently.

Most of your potential readers are lurking on social media and the way to create awareness to your blog is by consistently sharing it on social media.

Let people know about your recent blog posts, the blog posts you’re working on and the previous blog posts you’ve worked on.

Remember, don’t spam. Instead, creatively weave in links to your blog posts with tips your target audience will find helpful.

 

Encourage your readers to share your blog posts

Don’t underestimate the power of the share buttons on your blog. If you don’t have them on your blog yet make sure you set them up.

I have observed a lot of bloggers who write awesome blog posts but never include a call-to-action at the end of the article. If you’re among them, then make sure that before you hit ‘publish’ you write a line asking your reader to share your blog post. That simple request can help increase the visibility of your blog and consequently boost its growth.

 

Do try these tips and let me know how you get on. If you have any extra tips to share on how to grow your blog, please do so in the comments section below.

Also, if you enjoyed reading this article, please share on your social media platforms.

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