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Fashion brands making headlines with charitable gestures

*Collaborative post.

 

Fashion brands have a lot of responsibility on their shoulders. However, many are raising the right type of awareness with their brand. Lacoste recently announced that it would be adopting a temporary logo to help endangered species. This will be done by offering limited editions of each animal in relation to how many of the species there are left in the wild. And, they’re not the only one.

 

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Save Our Species  — Lacoste

The #LacosteSaveOurSpecies campaign was launched last year in an attempt to raise awareness and funds for endangered species. If you aren’t, you’ve definitely seen it! A part of this, they replaced their classic crocodile logo with images of endangered species on their classic polo shirts.

The great idea behind the campaign involved the fashion magnet releasing limited editions of each polo shirt — relating to how many of the associated species were left in the world. The new logos were designed using the same green colouring and style as the iconic crocodile.

The featured animals were in fact the ten most endangered species on the planet. These are the Vaquita, Burmese Turtle, Northern Sportive Lemur, Javan Rhino, Kakapo, Cao-vit Gibbon, California Condor, Saola, Sumatran Tiger and the Anegada Ground Iguana.

The campaign was launched at Paris Fashion Week 2018 and were an instant success. The money from the shirts was donated towards the fight for wildlife conservation worldwide.

 

Tighter gun control — Gucci

Gun control is a major issue in the US, with news stories of gun shootings hitting the headlines regularly. Gucci has recently taken a stand and is fighting for improved gun legislation. The Fashion brand has even donated half a million dollars to the cause. “We stand with March For Our Lives and the fearless students across the country who demand that their lives and safety become a priority. We have all been directly or indirectly impacted by these senseless tragedies. Gucci is proud to join this movement with a donation of $500,000” was one comment by Gucci at the time.

Following a school shooting in 2017 which left 17 people dead, Gucci announced its support for tighter controls. It’s possible that Gucci’s generous donation was motivated by the death of Gucci salesman, Javier Jorge-Reyes, and injury of Gucci store manager, Leonel Melendez Jr. Both deaths were both caused by gun violence.

 

The Prince’s Trust — Charles Tyrwhitt

Men’s dress shirt retailer, Charles Tyrwhitt works regularly with Prince Charles’ charity, The Prince’s Trust. This is a charity in the United Kingdom, founded in 1976 by Charles, Prince of Wales. It focuses on helping vulnerable people get their lives back on track and find work.

Charles Tyrwhitt designed custom scarves, ties and umbrellas for in support of the charity. Where each item in the collection is sold, £5 is donated to The Prince’s Trust.

The company also encouraged its employees to raise money too. In fact, business founder, Nick Wheeler, raised over 100,000 when he completed an 874-mile bike ride from Land’s End to John O’ Groats in the UK. And, members of the company attend and recruit individuals through The Prince’s Trust ‘Get Hired’ Days. This is where young people who have been through The Trust’s programmes have found themselves ready to move into work and are actively looking for work.

 

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Watch Hunger Stop — Michael Kors

You’ve probably heard of Michael Kors, most famous for their handbags and accessories. It was in 2013 when they launched their Watch Hunger Stop campaign. According to the Michael Kors website, they’ve helped the United Nations World Food Programme (WFP) deliver 15 million meals to children in need.

Kate Hudson announced her collaboration with the campaign in 2018. There are many ways that people can donate — through the purchase of a timepiece, a Snapchat using a store geofilter or through posting a photo wearing a Watch Hunger Stop T-shirt. Each action donates a certain amount of money and corresponding meals to children in need. the programme supports 16 million children over 70 different countries.

 

Sustainable fashion — Stella McCartney

When it comes to environmentally friendly brands, Stella McCartney is up there with the best. She continually makes a difference with regards to environmental fashion and sustainability. Using the latest in eco-friendly technology, she changes attitudes to sustainable fashion and demonstrates how eco-fashion can be done.

She doesn’t use any fur or leather in the creation of her garments. Take her latest swimwear range for example, in partnership with Adidas. The swimsuits are made from Lycra Xtra Lite fabric, which is resistant to chlorine and uses recycled Parley Ocean Plastic yarn.

Stella even made changes to the way she dyes her products. She partnered with Colorifix to reduce environmental damage during this process. They do this through isolating the DNA that creates colour in nature and uses 10 times less water than the traditional process.

 

What do you think of these charitable gestures? Are you a fan of any of these brands? Please drop a comment in the comments section below. Thanks for stopping by.

 

Sources

https://www.gq.com/story/gucci-gun-control-donation

http://destinationkors.michaelkors.com/kors-cares/watch-hunger-stop/15-million-meals/

https://www.stellamccartney.com/experience/en/sustainable-swimwear-from-adidas-by-stella-mccartney/

https://www.ctshirts.com/uk/prince’s-trust-ct/

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Autumn Fashion Essentials 2017

Autumn is here and so is the layering trend! I am loving autumn style as always, and I am looking forward to grabbing some autumn fashion essentials. If you are thinking of getting items for this season, here are a few ideas you may want to shop.

 

Stella McCartney Falabella Box Bird Shoulder Bag £648

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A stylish handbag is always needed, regardless of the season. And this stunning Stella McCartney Falabella Box Bird Shoulder Bag would be a great addition to my ever-growing bag collection. It features round top handles, a silver-tone chain trim, silver-tone stud detailing, a silver-tone logo plaque, embroidered details, a two-way zip fastening, an internal zipped pocket, an embossed internal logo stamp and a chain and artificial leather strap.

If I had an unlimited budget, I would be getting this bag today on Lyst website. It is such an eye candy!

 

Helly Hensen W BLUME JACKET £180

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This Helly Hensen W Blume Jacket is a must have this season. I recently got this jacket myself and I can tell you it is worth every penny! It is dead comfy and warm, and it looks good too! This stunning winter jacket is waterproof, windproof and breathable. You can grab yours in black, green, white or blue. This stylish and feminine jacket is great for those cold days.

 

Chatham Ascot Brown Waterproof High Leg Riding Boots £130

 

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This high leg Chatham Ascot Brown Boots is waterproof and it features premium suede quilted side panels and a full zip entry. It is designed with a super soft, padded in sock and heavy-duty rubber sole, finished with a leather tassel. I am so in love with the country look of these boots, I guess because I live in the country side. You can grab yours in Brown and Brown/Tan.

 

Isabel Marant Étoile Crew Neck Jumper £155

 

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I really like this crew neck jumper. It looks very comfy and I can tell it is a quality piece with the blend of cotton and wool. I can see myself wearing it already! It is definitely an autumn fashion piece.

 

What do you think of these autumn fashion essentials? Did any of them catch your attention? Please share your thoughts.

 

 

 

 

Best Dressed at The 2017 MET GALA

I have not written a “best dressed red carpet” post in months. I used to feature them regularly years ago, but I lost interest in writing about them. But I came across some amazing looks from The MET GALA 2017 red carpet, and I was blown away by the beautiful looks. The celebrities went all out with the dresses this year. Thumbs up to their stylists!

Here are my best looks from The MET GALA 2017 –

Kim Kardashian

Kim Kardashian looked very simple and chic in a stunning white Vivienne Westwood dress. I am quite surprised she showed up looking this elegant and simple. I guess she is still recovering from the media backlash from her butt issue. The off-the-shoulder Vivienne Westwood Couture gown is a great choice for Kim Kardashian in this time, she slayed it!

Lupita Nyong’o

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The lovely Lupita Nyong’o went bright and bold in a coral organza chiffon Prada gown with hand-cut organza flowers at its strapless neckline. She nailed it in this dress. Coral is definitely her colour. Her makeup is also on point too.

Kendall Jenner

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Kendall Jenner looked amazing in this stunning La Perla Haute Couture dress. I love everything about this look. Her dress, makeup and hair are spot on! She was definitely one of the best dressed women at The MET GALA 2017.

Kate Hudson

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I adore this look. Kate Hudson looked amazing in this white asymmetric shoulder Stella McCartney gown with matching platinum tresses. I really like this look. I think she looked beautiful on the red carpet.

Katie Holmes

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Katie Holmes played in this off-the-shoulder look from Zac Posen. I love her hair and makeup too. She looked so beautiful.

Gisele Bundchen

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Gisele Bundchen killed it in this long-sleeve silver Stella McCartney gown. This outfit ticked all the style boxes for me.

What do you think of these looks? Which is your fav?

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