Category Archives: Blogging Tips

3 Mistakes to Avoid as a Blogger

August 8, 2022 By in Blogging Tips Tags: , , , , , , , 3 Comments

I have been blogging for almost ten years now and I am still learning. To master a skill, you have to keep learning and that is something I am always open to doing. Sometimes it may seem like the whole blogging process is a hit or miss, or just down to pure luck but that is usually far from the true story. To have a successful blog, you have to put in the work. Your blog wouldn’t become an overnight success. It takes a while for you to start the results of all the work you have been putting into your blog, and that is why it is always a good idea to have a real passion for writing and creating.

Blogging should come naturally to you for you to be successful at it. If writing feels like a chore, then you may find it hard to create content on demand. So, my number tip for the newbies is to check you are in it for the right reasons before you invest your time, energy, and money on a blog.

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3 mistakes to avoid as a blogger

If you are a new blogger and you are passionate about blogging, you are reading the right post. Here are three mistakes you should try to avoid with your blog:

  • Ignoring SEO

This is one mistake I made in the early days of blogging. I set up my blog purely as a creative outlet; an escape from my boring customer service role. I knew nothing about keyword research or SEO (search engine optimisation), and I had to learn myself through trial and error. If I could go back in time, I would pay more attention to SEO from day 1 of blogging. SEO is so important when it comes to standing out online and drawing my eyeballs to your blog. Keyword research and SEO help you create content with the right keywords that would generate the most traffic.

  • Wrong blog post formatting

This is another mistake I made back in the day. I knew nothing about blog post formatting and just published blog posts with all sorts of formatting errors. Now I know better and I know the right blog post format increases the chances of ranking high on search engines and also looks better.

  • Focusing on my own interests

It is okay to blog for yourself and publish content that you find interesting but it is also smart to ensure you are blogging with your audience in mind. Striking the right balance is the way to keep everyone happy and this is something I didn’t do much of when I initially started blogging. I focused more on the content I found interesting and my blog views reflected that. Now, I write content I enjoy but I also publish interesting content my blog readers like to read (like this one).

Have you been blogging for some time? Which mistakes have you made in the blogging process? Please share them in the comments section below. Thank you.

How to come up with great blog post ideas

July 22, 2022 By in Blogging Tips Tags: , , , , , 2 Comments

I have been blogging steadily for almost ten years now and I am glad to say I never run out of ideas. Writing is my passion, and my other jobs involve writing and editing, so this is my comfort zone. Ideas flow naturally for me which is why Fashion and Style Police stays updated with new blog posts. To have a successful blog, you have to be able to come up with regular content that stands out from the noise online. It has to be unique and magnetic to attract as many readers as possible. If you are struggling with blog post ideas, here are some ways to come up with regular content for your blog:

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Write down your ideas

Many of my ideas come to me when I am up and about living life. This is why it is super important to write down your ideas so you can refer to them when it is time to write your first draft. Relying on your memory can be risky; it’s best to jot down a few bullet points to aid your memory.

Ask your readers

You can always ask your audience what sort of blog posts they would want to read on your blog. I have done this in the past before and the answers are always interesting. If you are struggling with writer’s block, asking your readers what sort of blogs they would want to read could get things moving again.

Use targeted searches on the web

I do this a lot. Many times I have an idea but I am not sure of the right title to use or the best keywords to match the posts and this is where targeted searches come in handy. You could also use targeted searches on Google to find blog post ideas. Just type in the keywords or category you are interested in writing about and let the big wide web guide you.

Find trending topics

This could be seen by many as a lazy way out but it works especially if you are hoping to go viral. Writing about trending topics is one of the fastest ways to gain more visibility on your blog. You can find trending topics via search engines in the news section or on social media platforms like Twitter and Instagram.

Share your story/view

Your blog is supposed to be personal so make use of your platform and share your story or opinion. Sharing product reviews is a great way to share your thoughts on a product. Product review posts are usually well received on search engines since they are very personal and useful. Sharing experiences is another way to have great content. There is no one else on the planet living your life but yourself so make the most of your uniqueness and blog about it.

I hope you find these ideas useful. It can be tricky to always have content ready on your blog but if you keep at it. Having said that, it gets easier. Do you have a blog? How do you come up with great blog post ideas?

Why Blogging is Important for Business

June 30, 2022 By in Blogging Tips, Freelancing/Self-employed Tags: , , , , , , , 7 Comments

Having a blog on your website as a business owner is essential in the current times we are in. Gone are the days of doing everything offline. It is important to have a blog for your business regardless of the type of business you have. Blogging is a critical element to any business and if you want to keep up with the times we are in, you need an online presence for your business.

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Here are some of the reasons why blogging is super important for any business:

Blogs allow you to attract new customers

Blogs are excellent marketing tools you can use to attract new customers to your business. If done properly using SEO techniques, you can quickly grow your business just by blogging. It amazes me how many business owners overlook this fab marketing tip. Having a business website without a blog is a poor marketing technique. Blogs allow businesses to gain visibility online which usually leads to more customers. To make the most of the digital marketing platform, you need a great hostgator website builder to create the right look for your business.

Blogs help you keep your customers engaged

As a business owner, you want your customers to remember the products/services you offer. There’s competition everywhere and you need to ensure your business stands out from the rest. You can easily do this with a well-optimised blog. Keeping your customers engaged can be done through sharing content that relates to the industry you are in and the products/services you offer.

You can share useful content

Having a blog allows you to share useful content that would increase your visibility on search engines and benefit your readers/followers. There is always new information to share in any niche/industry, which means a blog can never run out of useful content to share.

Make money from your blog

Your blog can also generate separate income for you outside of your regular business. The more you share quality posts, the more your blog would grow, and that means more money for your business.

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The benefits of having a blog as a business owner are endless. It is super important to have a blog alongside your business website. Having said that, I know it can be tricky to run a successful blog alongside your business when writing is not your thing. This is where the copywriters like myself come in. All you need to do is to hire a freelance copywriter and let them handle the blogging side of things while you focus on the business. Do get in touch if you need a professional copywriter. You can grab my contact details here.

 

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