I send many emails to the spam folder on a daily basis. Many of the emails I get are unsolicited. I have never heard of the brands before, so it is annoying when I get an email from them. Which is why I can relate when people complain about being spammed by bloggers.
As a blogger, you would likely have tons of valuable information you are excited to share with your readers, but you have to be careful or you would end up spamming your readers. You have to know how to know the difference between updating your blog and communicating with your blog subscribers on a regular basis and spamming them with unnecessary information.
Blogging Tips – How to avoid spamming your blog followers
So how do you avoid spamming your blog followers? The guys at Campaign Monitor shared this infographic and I think it is a great resource. There are many useful tips here on how to avoid spamming your followers but I am going to focus on the main points.
Send Only Quality Content
I think sending only quality content is the main way to avoid spamming your blog followers because they every content would be useful. The way to get around this is to rethink every content you want to share to be sure it would be well received by your followers. That way you would only share quality content.
Send More Personalised Emails
Personalised emails are more likely to be opened and read than the emails that are not. So ensure the content you are sending out to subscribers are personalised as much as possible, especially the newsletters.
Allow Subscribers to Opt Out
The last thing you want is to make it difficult for your blog subscribers to opt out. That is the fastest way for your email to land in the spam folder. Make the opt out option clear so subscribers know what to do if they no longer want to hear from you.
What do you think of these blogging tips? Do you have any tips on how to avoid spamming your blog followers?