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Why I Read Over 20 Blog Posts Every Day

I love reading. It is one hobby I truly enjoy, and as a Blogger and Freelance PR Consultant, I have to read as many blog posts as possible every day. Reading and writing is second nature to me, which is great because my job relies on it! So if I am not able to put on my Kindle because of a busy schedule, I can guarantee I would be able to read some blog posts during the day.

 

 

I read over 20 blog posts a day because there are so many amazing blogs around these days, it is so easy to read as many. I also comment on as many blog posts as I can.

Many bloggers underestimate the power of the blogosphere, and just instead stay busy publishing post after post on their blog without reading other blogs, which I find very funny. Except you are in the Mega Blogger Category (Is there such a category?), you should be reaching out to as many bloggers as possible, because the blogosphere world is really small, especially in the UK. We all need each other in a way.

The power of commenting on blogs is so underrated, that many bloggers don’t know the value of it. Apart from the fact that you are reading and gaining knowledge, you leaving a quality comment would probably put a smile on the blogger’s face, it would lead some traffic to your blog, which may lead to you having some loyal blog followers, brands/PRs could find your blog from a comment left on another blog, and so on. The benefits of reading and commenting on blogs you enjoy are too many to list.

 

 

I enjoy reading a variety of blogs from fashion and beauty, to lifestyle and even parenting. I also enjoy scrolling through food blogs. They usually make my mouth water and leave me hungry, but I gain so many recipe ideas from them, so I can’t be without reading them.

What sort of blogs do you enjoy reading?

 

 

 

 

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The Beauty of Self Employment

There are still millions of people fighting hard to secure a 9-5 job, but there seems to be a more viable route that only a few are brave enough to take. Creating your own business is the most lucrative route and if you are deep thinker, you’ll see that it’s true.

 

OOTD A Tartan Dress

 

The reason why many people do not become self employed is because of the risks, challenges and downtimes one has to face before they can make enough to live on comfortably. They think that having a stable 9-5 is a safer way to make a living.

Those who think that way don’t realize that being employed can even be more risky than going self employed because you are putting the probability of you having a regular salary in the hands of others, rather than in your hands, if you look at it in a different way.

I know freelancing/self-employment is not for many people because it takes a lot of passion, perseverance, determination and hard work to sustain any business. Many can’t be bothered with all that and just settle for a regular job with a “guaranteed paycheck” and I understand that. But for those who are ready to take the self-employed or freelance route, here are some benefits you’ll get to experience.

  1. You get to determine your working hours

One of the first things you’ll experience from being self-employed is the large amount of time you’ll have to yourself. Unlike an office job, being self-employed gives you the opportunity to determine your working hours.

The more hours you put into your work, the more income you’ll receive. Since you’re more in control of your time, you get the opportunity to spend time with your family. Setting flexible working hours allows you to work, take part in family activities and enjoy precious moments.

  1. You can determine your level of income

At a 9-5 job you’re only entitled to a fixed salary which is your only source of income. Being self-employed gives you the opportunity to create multiple streams of income. For example, some probloggers have as many as 5-7 sources of income. They earn money from the ads placed on their blogs, sponsored posts, guest posts, product reviews, eBooks, they offer consultancy services, get hired to speak at events, and so on.

The more streams of income you create, the more money you’re able to earn. Freelancers make a good amount of money from passive income streams, so they make money even when they sleep. A wise man once said you an average wealthy person has at least 8 streams of income. How many streams of income do you have?

  1. You will know the true meaning of Freedom

This is something that working in an office will not give you. In a 9-5 you’re stuck within the 4 walls of an office. You have little freedom to work anywhere other than the office. When you’re self-employed you can work anywhere, anytime.

Thanks to the regular streams of income, you have the freedom to travel to different countries and are able to carry your business anywhere you are.

  1. You get to do what you love the most

The sad reality about a good number of employees is that they are working in a job that they hate. When you’re self-employed, you get the chance to build a business around something you love doing. You feel fulfilled with what you do and work no longer looks like work. Instead it’s loads of fun and you enjoy every minute of it.

 

Are you self-employed? How are you finding it?

 

How to Market your Blog

There’s more to blogging than just writing articles and publishing them on your blog everyday. You need to realize that you’re not writing for yourself alone. Your writing for an audience. Spending long hours researching, writing and editing can be a huge waste of time when no one’s reading.

 

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If you own a blog you might know by now that the major problem bloggers face is getting people to visit and read their blog, and have those readers keep coming back. For the probloggers out there, it took them years to grow their reader-base, and many of them started growing their readership with these steps  –

STEP #1 Get clear on who’s your target audience

To effectively market your blog, you need to know who exactly you want to attract. This will help you stay focused on the set of people you want to market your blog to. Remember, you’re not just looking for people to come to your blog. You’re looking for people who will consistently visit your blog, share and comment on your blog posts.

Take time to go through your analytics to see the type of blog posts that get the most views and comments. Dig to get to know your target audience better and give them the content you both want.

STEP #2 Be active on Social Media

Social media is a great way to reach out to a lot of people. The reason why social media is so effective is its convenience. It’s an easy way for people to keep in touch with latest news.

To effectively make use of social media, you need to know which social media platform your target audience hangs out. It’s so much better to focus your energy on the right social media platform where you know they will always be present.

Share your blog posts on a daily basis on social media.  Do not spam! If you’re going to share a link to your blog, then make sure that you craft your status in a way that it is informative. This will make your potential readers interested in clicking on the link to your blog.

STEP #3 Guest post on other blogs or websites

This may sound a bit strange to some people but guest posting is one of the most effective ways to market your blog. Some people will think that they’d rather spend their time populating their blog, but the truth is that if you want to get more people to see your blog, then guest posting is the way to go.

Guest posting involves writing a blog post on another blog. The aim behind guest posting is to share your knowledge, tips and helpful information with a larger audience. Within the article, you can share relevant links to your blog so as to direct people to check your blog out.

Make sure that you write a quality article each time you post on your blog. Quality articles will make people want to visit your blog and read more of your posts and get to know who you are.

 

These are a few tried and tested tips that help market a blog successfully. How do you market your blog?