Why you should hire a social media manager

If you have a business with an online presence, you should hire a social media manager. Every business should have an online presence. This is 2020 and one thing this year has taught us is the importance of being able to carry on your business outside your regular office. Having an online presence allows you to do just that and this is where a social media manager comes in. Social media management is one of the many freelance jobs I do. I am a dedicated social media manager to a couple of clients and I really enjoy my job. Social media is like my playground and I enjoy managing various clients’ platforms even more than my own.

Becoming a Fashion Influencer: Tips and Tricks for Creating a Social Media Strategy picture

Here are three reasons why you should hire a social media manager now if you haven’t done so already –

It gives you time to work on your business

Hiring a social media manager allows you to have extra time to work on your business. Social media is a lot of fun but it can be time-consuming, especially when you are not sure of how best to come about it. Outsourcing your social media management takes the hassle of dealing with your platforms on a day-to-day basis, and allows you to focus on running your business.

A good social media manager understands social media

Social media is forever changing. The algorithm rules vary from platform to platform, it is a job in itself to keep up. For instance, the hashtag rule on Instagram changes regularly, it is tricky to know how to go about it if you are not comfortable managing business pages on social media.  A good social media manager understands the platforms and keeps up to date with the rules and regulations for each platform.

Social media management comes with a strategy

The first thing I do with a new client is to discuss a social media strategy. That way we are sure of the goals and objectives of each platform and I can work towards them. It is always good to have a clear strategy to work with, that way you are able to set weekly/monthly goals for each platform and track progress.

If you are after a social media manager for your business, you can get in touch with me via email – fashionandstylepolice@gmail.com, to discuss further. I have some availability this month and I am eager to take on new clients. Thanks for reading. Have a great week ahead.

 

 

What you need to know about freelance work

Freelance work allows me to work and study from home. It also allowed me to homeschool the kiddies these last few months. A few years ago, I was stuck in a job I hated and dreamt of being able to work for myself from home. Freelancing has allowed me to break out of that job and pursue my dreams. It has completely changed my life and I am forever grateful to be able to do what I do, how I do it.

What is freelance work?

Freelance work is a flexible sort of self-employment job that allows you to provide a service to a variety of clients. I get to work with all sorts of businesses all over the world and I have met some incredible people along the way. My freelance work allows me to work on small and big projects, both short term and long term, depending on the project.

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What jobs can I do freelance?

You can do almost any job freelance. I handle copywriting, blogger outreach, blog coaching, and social media management for many businesses. Other jobs you could carry out on a freelance basis are –

  • Proofreading
  • Public Relations
  • Graphic Design
  • Videography
  • Data Entry
  • Book Keeping

These are just a few examples of jobs you could do for clients on a freelance basis. There are many more freelance jobs you could do. Quick research in your chosen field will shed more light.

What are the benefits of working freelance?

Here are some of the most amazing benefits of working freelance –

  • It is flexible. You can set your own working hours
  • You can work from anywhere you choose
  • Freelance work is usually varied and variety is the spice of life.
  • You are your own boss.

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Where can I find freelance work?

You can find freelance work anywhere depending on your niche. I started off getting jobs on LinkedIn and other social media networks. These days the majority of my jobs find me thanks to my blog and existing connections. However, if you are just starting out, Upwork, Freelancer, and Peopleperhour are great sites to check out.

How much do freelancers get paid?

The beauty of being a freelancer is you get to set your own rates. You can decide to be paid hourly or set up a fixed rate. The choice is yours. It is best to do some research and find out what other freelancers in your niche charge. That way you make sure you set realistic rates.

What do I need to become a freelancer?

For you to be a successful freelancer, you need to have the skills required for your niche. So to be a successful copywiter, you need to be a great writer. You also need to be self-motivated and organised to succeed as a freelancer. The beauty of freelancing is you are your own boss, and that means there is no one to remind you to get your work done. You need to be able to motivate yourself and stay on top of your workload to succeed.

 

Ways To Make Your Clients Feel Valued

*Collaborative post.

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Your clients are the most important commodity for you. It is time you treat them with a little more love and care. It will be a win-win situation. Great customer service breeds more customers. Plus it will make your end of the day will feel like you truly impacted someone’s life. Every person loves to feel valued and appreciated. If they feel that, they will keep coming back for more. Your business will keep thriving because you consistently show your clients how much you appreciate them giving you their business. If you are unsure on how to make your clients feel valued, here are some tips.

Give Your Clients Personal Attention

Roll out the red carpet for them and pull out all the stops without being annoying. Let them know that you acknowledge they are here and you are happy to see them. Avoid being pushy, but make yourself visible and available so if they need help, advice, or have a question they know where to find you. This not only works for those with storefronts, but this can also translate to those who operate solely online. Make yourself available via email, or if you have that kind of relationship with your clients, let them know they can text you if they need anything or have any issues.

Thank Them

Saying thank you is the best way to let someone know how much you appreciate them and everything they do for you. The same can be said about your customers. Let them know how much you appreciate doing business with them. As a cheap but effective marketing idea, give out a promotional product that not only lets them know how much you appreciate them, but it could also be a way to further promote your services.

Listen To Feedback

When your clients tell you what they enjoy, like or dislike about your business, listen to them. Take their feedback into account. Doing so can make sure you are appealing to their tastes, making them more comfortable to keep giving you business. Entrepreneur explains that knowing what your customers like and dislike allows you to better service them. If something new is coming in the shop and you know it might be something your client will like, you can let them know ahead of time, further building a great rapport with them.

Create A VIP List

For the clients that are loyal and do tons of business with you, put them on a VIP list. This list can come in handy when you are planning special events, sales, or talks. Since these people are always giving you good business, this is a good way to let them know how much you value their business.

Return The Favor

Some of your clients are more than just your clients. They may have businesses, side hustles and passion projects just like you. Return the favor and give them your business. If you need services or products that your clients can provide, keep them in mind.

 

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