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How to Improve your Domain Authority

As a full-time blogger, my domain authority is very important to me, and I know it is the same for many bloggers. As a Blogger and Blogger Outreach Consultant, I know many brands tend to work with bloggers that have a minimum domain authority of at least 20, so improving and maintaining a good domain authority score is very important if you plan to make money from your blog.

 


 

A blog’s domain authority is set by Moz Open Site Explorer, and it is simply a score that shows how your website is really doing. It works by crawling the web to find sites that link back to your site; it then measures the value of these links and generates a number based on the results.

Before you can have a valid domain authority, you need to have your own domain. So yourblogname.com, co.uk or net, but not .wordpress, or blogspot, if that makes any sense. Many new bloggers tend to think they have a domain authority with a free WordPress/Blogger blog, but they don’t, as their blog is piggybacking on the host platform, which explains the very high domain scores. However, blogs with a vanity domain (that is a blog with a domain name but hosted on WordPress/Blogger) do have a valid domain authority, so you don’t need to be self-hosted to have a domain authority. I see this question come up a lot online, so I thought to clarify this bit before going further.

So how do you improve your domain authority? I have blogged for over 4 years now on Fashion and Style Police, and at the moment, I have a domain authority of 33. I going to mention things that I believe has helped me.

 

Regularly Posting Quality Content

I blog almost every day and I think my blogging regularly has helped improve and maintain my domain authority. But the key is to post regular quality content and not just churn out post after post that have no depth.

Posting regular quality content would get you views, comments, likes, link backs, and shares, which all help your domain authority massively.

 

Using SEO Properly

Using SEO properly means your blog posts would appear on search engines, which makes it more likely to get views, comments, shares, and the likes. What use is a great post or blog if no one can find it? Good use of SEO increases the number of eyeballs on your blog, which will eventually increase your domain authority.

 

 

Build a Social Following

A blog’s social following does have an impact on its domain authority. If you have a decent following on social media with engaged followers, you will see an increase in your blog views, comments, shares, and the likes, which eventually helps the overall domain authority of your blog. I wrote a little more about this in my book – How to Cash in as a Blogger, so go have a read and please leave a review on Amazon once you are done. I need them reviews like I need air!

 

Commenting on Other Blogs

Commenting on other blogs does have a massive impact on the domain authority of your blog because it links back to your blog, if you leave your blog link details in the website box. However, I would advise you don’t leave your blog link under your comment except the blogger is happy with this. I personally don’t like it because I have to deal with broken links every now and again, and these links are usually the main culprits. Leaving your website link in the allocated section should do the work fine, and also make sure your comment is a decent amount of words, I would say at least 10 words if possible.

 

 

 

Writing at Least 300 Words Posts

The minimum word count of a blog post should be at least 300 words. I know sometimes it may be hard to write-up a post up to 300 words especially for Giveaway posts but that should be your ideal target. Research and experience has shown me that longer posts help improve the domain authority of a blog. And these posts also rank high on Google so it is a win-win.

 

Try these tips for 6 months and see if your blog’s domain authority increases.

Do you have any domain authority tips to share?

If you have enjoyed reading this post, please do leave a comment and share.

Thank you.

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Is Social Media Making Us More Vain

Is social media making us more vain? That is the question..

If you break the words apart, social media is a means by which we can get more social. And that’s what social media was intended for – to make socializing with others easier and faster. But has it done only that?

 

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As times goes on, I’ve noticed another side to social media, especially on Instagram with the craze for likes and followers. Although social media works great for networking, and as a communication tool, it also seems to have unleashed a vain side in most of us.

 

Now the questions are – Is this healthy? Is this something we should be concerned about? Is it even true that social media makes us vain?

 

Here are some of my thoughts:

 

Social media encourages us to share our personal lives.

Starting from the design of each social media platform, the developers made it extremely easy for every user to share their lives in little or great detail.

You can write long status posts (except for twitter which allows only 140 characters) recounting your day and sharing your feelings. And most times it’s centered around you. Because sharing what’s happening around you so easy, you find yourself reporting every incident of your life as soon as it happens.

Each post you create is focused on your life. Very few people post content about others without mentioning how it affects you or what role you play.

 

You are in almost every picture you take and its first stop is always social media

Only a few people take pictures without posting on social media these days. Except the photo is not a good one. The automatic response to every picture we take on our phone is – will this picture look good on social media? I wonder how many likes this photo would get? I am not sure about you, but I know I think about these 99.9% of the time when I take a new photo.

Videos are also not left out of this equation.

 

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Social media can provide the avenue for celebrity status

There is the craze for increasing the number of followers on social media. A good number of social media users create content and take photos and videos that will attract the interest of their followers and possibly attract more followers. So social media can provide an avenue for celebrity status.

 

Verdict?

In most aspects, social media is definitely encouraging us to be vain. Psychologists who have studied social media users’ behaviours and responses to social media were also of the same opinion. But is this social media vanity that bad? I don’t think so. I think a little bit of vanity is good as long as it does not take over your life.

Social media, whether it encourages vanity or not, has helped give us – bloggers, a voice and a platform to showcase our talent. And what if it makes us a little vain. This vanity is good as long as it doesn’t swallow you up.

 

What do you think? Has social media made you more vain? Please share your thoughts in the comments section below.

Thanks for stopping by.

Instagram Update

I am gradually falling more and more in love with Instagram. It took me ages to get to this point with this social media platform because I couldn’t be bothered to understand it. So I neglected it, hoping it would just go away but it looks Instagram is here to stay and it has kind of won my heart at last.

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I love photography, and I am always looking to improve my photography skills. I am currently doing a Lightroom course online, and it is opening eyes to the many tricks of editing which I am loving. I am hoping to complete the course in the next few months and take the photography world by storm!

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This 2017, I am challenging myself to grow all my social media platforms especially Instagram. I currently have just over 3600 followers and I will like to see that number increase to at least 10,000 followers this year. I also want to increase the level of my engagement to at least 3%, so I have a lot to work on. Majority of my photos on Instagram are taken by me, and I would like to keep it like that, so it becomes my own little portfolio.

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I am also looking to get a camera with wi-fi for easy publishing on Instagram. My iPhone camera is amazing, and so is my iPad Pro but I am thinking of getting one of these Compact System Camera, like the Olympus Pen. They don’t come cheap so I have to think hard about whether I am happy to invest that much in a second camera. I have some cameras lying around, I may sell those first and put the money towards a new camera.

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I will be sharing regular Instagram updates on the blog going forward, so look out for the posts. I promise they would be worth your while.

What do you think of Instagram? How are you finding it? Any engagement tips or tricks to share?

Please sound off in the comments section below.

Thanks for reading. Have a lovely day.