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Stylish Scarves for Summer

I am a scarf lover. There are loads of stylish scarves in my wardrobe and I am forever adding to the collection. A good scarf can take your outfit to another level. It can also save you on a bad hair day, which makes it a great multitasking accessory. I have been busy browsing the web in search of some stylish scarves for summer. There are quite a couple online which is great for those in need of some new scarves this season. Here are some of my favourites  –

Ted Baker SERENNA Samba Silk Long Scarf

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This Ted Baker scarf is so beautiful. I really the colour and animal/floral design. It would complement many pieces in my wardrobe. The fact that it is silk also makes me want this accessory the more. It screams luxury!

Banana Republic Yellow Floral Neckerchief

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This stunning Yellow Floral Neckerchief by Banana Republic is on my list for stylish scarves to get this summer. I love the yellow colour and patterned design. It is perfect for the current season. I also like the fact that I can wear it as a neckerchief or belt, tie it on the head or handbag. This beauty will brighten up any outfit.

Kate Spade Wild Garden Oblong Scarf

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I love anything Kate Spade so the fact that I love this scarf should come as no surprise. It is a beautiful floral scarf. I can picture this scarf looking pretty on a large bag or just like the model is wearing it.

NEXT Regatta Sancia Lightweight Scarf

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This beautiful Regatta Sancia Lightweight Scarf by NEXT is another fab scarf I have my eye on. I think the design is so pretty with the bluebird printed on it. I like ny scarves long and lightweight and this scarf ticks both boxes.

What do you think of these stylish scarves for summer? Did any catch your eye?

 

 

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How fashion shopping will look like post lock-down

I do most of my shopping online and I have done so for many years. It is a lot easier for me to shop online and have my items delivered. I am still learning how to drive, so moving around isn’t the easiest. However, even if I could drive, I would still prefer shopping online. Going from shop to shop is draining even when I am fashion shopping alone. So my shopping life won’t change at all post lock-down. I will continue shopping online whenever I can. However, for those who love shopping in the stores, window shopping will change once the shops open here in the UK. I have gotten a few emails from various stores and I can picture the changes already. Many people have taken to online shopping as expected, and I believe the demand for online shopping will carrying on increasing even after the restrictions have been lifted because of the ease and convenience.

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No changing rooms

Changing rooms may likely not be back in most stores post lockdown for many reasons. It would be harder adhering to social distance rules with changing rooms. I was never a fan of changing rooms. There is a whole post about how I hated using changing rooms back in the day. So I won’t be missing this hight street feature when it becomes unavailable. One thing I wonder about is how returns will be carried out post lock-down.

Hand cleaning stations

In some of the emails I got, hand cleaning stations will be introduced all over the stores. There will likely be a hand cleaning station at the entrance of every store and all customers will have to disinfect their hands before shopping.

Limit to number of customers in the stores

There will be a limit to the number of customers that will be in a store at every given time. This should be expected to stick to the social distancing rule or it will be impossible to shop the sales rack for example and keep your distance.

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What do you think of these post-lockdown measures for fashion shopping? Do you see the trend for online shopping carrying on post-lockdown?

Ecommerce Fashion Brand: Adding More Items Through Collaboration

*Collaborative post.

As a fashion brand that is trying to break out and compete with the big dogs, you will always be on the hunt for more items to put on sale on your website. Many brands are collaborating together because it’s simply too expensive to go it completely alone these days. Small business owners and entrepreneurs are also doing this but in a slightly different way. They are selling their own fashion line but they are also ‘mixing and matching’ all sorts of items that would go well with their line. Essentially, this allows brands and customers to make and buy all sorts of outfits from one ecommerce website. The road to increasing your items list isn’t as long as you would think it is.

 

Bare-faced honesty and collaboration

Before you try different angles, just consider emailing a fashion brand that you want to work with. It’s very common for brands that specialize in winter to work together. Hugo Boss photograph models wearing their long woolen overcoats, who are also wearing leather gloves made by a specialist company called Dents. At the bottom of every item page, there are clickable links to all the other items the model is wearing. Coming from this sort of angle, it makes sense to just email the brands you like, present this idea of collaboration and see how far you can get.

Going for a meeting

If all goes well with your email or phone conversation, you will be called in to pitch to the sales assistant and his or her team. They are in charge of ‘new partnerships’ which is basically, finding all kinds of brands, entrepreneurs, modeling agencies, and suppliers to work with. To shock and wow them during your pitch, you need to go hell for leather in your presentation.

It should consist of all the relevant figures. What kind of visitor numbers do you achieve on your ecommerce website? What kind of follower numbers and interaction do you get on social media? What are your sales figures? What is the best thing that people like about your range? Coupled with all this kind of information needs to be a digital visual conjuring of what it would be like to see people walking down the street wearing both of your brands. You can do real-world modeling photos to illustrate this but hiring a professional photoshop image editor would be better.

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Handling the traffic

The brands you’re working with will want to know if you can handle the sales that might come from collaborating with you. They will be a little hesitant if you don’t have the bandwidth and space for your ecommerce website to extract as many sales as possible if you were to be chosen. With a cheap vps package like the VPS Ultra, you can more than handle your own turf. With 200GB in SSD space, 32GB of RAM, and automated backups, you can bench press any amount of traffic and remain reliable during rush hour.

As we all seek to climb out of this pandemic-led recession, working with different brands is going to become the norm. This is how you can get your foot in the door first.

 

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