Why I Won’t Publish Income Reports

Hot Chocolate


A quick disclaimer, this post is not about any blogger in particlularly. It is a simple opinion post. I hope you enjoy the read.


Income reports have become a thing in the blogging world and I kind of get why. Many people still believe pro blogging is no job, while some find it hard to understand how bloggers make money. So I get why income reports have become so popular. And I get why some bloggers like to shout from the rooftops about how much they make. It feels so good to make a living from your dream career/job. I can still remember the feeling I got when I published my first sponsored post, or when I got my first paid freelance job. I still get that same feeling everytime a new fab opportunity lands in my inbox, so it never really goes away. Working for yourself, doing what you love is a dream, so it is worth screaming about.

I enjoy reading income report posts. I find them very informative and interesting. It is always good to read about various ways bloggers make money, and how much they actually make in a month.

I would love to read more income reports, especially from the mega big bloggers, but I doubt that would ever happen. I guess the figures would be too crazy to write down.




I would love to publish income reports. It would be a nice way to show off my figures and motivate other bloggers, it would also help me set income deadlines and keep me focused. But the cons of publishing income reports outweighs the pros massively for me, so you won’t be reading an income report post anything soon on Fashion and Style Police, and I will tell you why.



I love reading other bloggers’ income reports, but I am way too private to publish mine. I think it is just one of those things to be left offline. I won’t publish my payslip if I was working for someone else, so why should I publish my income report?


Real Life People

Privacy and real life people are my main reasons for not publishing an income report. People I know in my real life (that didn’t I play on my laptop for a living) will become too aware of my financial situation and that never helps.


Unnecessary Pressure

Publishing my monthly income reports would put unnecessary pressure on me. I have monthly goals I aim to smash every month, and that includes my finances, but putting them online is another level. I know I would be under a lot of pressure and that is pressure I don’t need.


Red Christmas Jumper


These are my reasons for not publishing income reports on Fashion and Style Police. I respect other bloggers who are bold enough to publish theirs, it is just not for me.

What are your thoughts? Do you publish or plan to income reports on your blog?

Please share your thoughts in the comment section below.

Thank you for reading.


8 Things Every Pro Blogger Should Do Before Quitting Their Day Job

Coin Necklace Picture


If you are among those who are waiting for the right time to quit their 9-5 job, then I have to tell you that there’s never going to be a right time to quit. Quitting your day job after freelancing for a while may seem like a big leap, but with everything all planned out, it can be the best decision you will ever make.
Have you been freelancing or blogging for while and are now ready to take that leap into quitting your job and going Pro? Here are 8 things every pro blogger does before quitting their day job:
1.    Have the right mindset
It may sound strange to have this as the first thing on this list, but having the right mindset before you go into blogging full time is a must. Pro bloggers make sure that they are mentally prepared for full-time blogging because it is a lot of work. It comes with a lot of issues and challenges, so having the right mindset from the start does help.

There will be a lot of business challenges that you may not have experienced from your day job. You will  have a lot of responsibilities. Do not let this scare you. Having a “can-do” attitude will help you grow your career as a full time blogger.
2.    Have some money left aside
When you take that leap into the world of full time blogging, you have to make sure you have some money saved up that will keep you going until you start to get regular income. I know some bloggers who left their day job with nothing to fall back on, or some who left because they had no choice, and yet became successful. But most of these bloggers agree that they should have had some money saved up first before making that move. Having some money saved up to cover your bills and living expenses for some months is ideal.
3.    Develop a strategy on how you can earn money
Don’t leave your day job without having clients! Being your own boss can be exciting but you need to make sure that you have some sort of income coming in from your blog first before you go Pro.
4.    Market yourself regularly
Your blog literally depends on it. You need to constantly promote yourself and your blog so that more people know about you and what you do. The more people know about you and your blog, the higher the possibility of them reading it and becoming regulars. The more readers, the moe followers and engagement. The more followers and engagement, the more money.
5.    Have a schedule
Everything in your day job is planned out: your tasks, goals or deadlines. In the same way, you need to have a schedule for your own business. Have an editorial calendar. Note the days and the frequency with which you will write your blog posts. Set certain days or times when you will edit photos and promote on social media. Have everything concernin your blog all planned out.
6.    Learn the necessary skills

You have to realize that blogging will be a totally different experience from your day job. Most of your time will be spent working on your own, and you will have to be a jack of all trades. You will be writing and editing posts, taking photos and editing them, promoting your posts on social media, moderating and replying comments, handling taxes and bookkeeping. You can always employ others to handle some of these tasks but when you first start out, you will be doing them yourself pretty much. Learning these skills will help you run your blogging business effectively.
7.    Set up your working environment
Just because you’ work from home doesn’t mean that you shouldn’t treat blogging as anything less than a business. Create a space in your house that you can make as an office. Clear up your desk and set up the right environment to work.
8.    Get support from fellow bloggers
Although you will be able to work from the comfort of your home, and if you are like me, you would love it. But there will be times when you would miss a normal working environment. I know I do miss it sometimes. Building a relationship with other bloggers will help you transition into pro blogging nicely. They may have more experience than you do and you can always learn a thing or 2 from another blogger. The learning process is endless.

Are you a pro blogger? How did you transition into pro blogging? If you are not, would you consider blogging full-time?

Media Kit For Bloggers

A Media Kit is a Blogger’s CV and it is an important document to have if you plan on ever making money from your blog. A good media kit shows off every vital information about your blog and it’s achievements, and having one will give you an edge in a very saturated market. It is also a lot easier to send it along with a cover note to brands and PRs when pitching for blog collaborations instead of wasting your time, sending long and lengthy emails that end up in the trash.

A professional media kit will open your blog to various opportunities and it is worth every penny you spend on it. You can splash out and get a professional to make a custom one for you, or you could just a template online for as little as $5 and edit it yourself with Photoshop if you know how to work it, or you could make it from the scratch yourself if you know how to play around with photo editing softwares like Gimp and the likes. It is all up to you.

For the very new bloggers, that is bloggers less than 6 months in the game, I won’t bother with a media kit if I were you. You need to focus on building your blog in the early days so you can have something worth putting on the media kit. Once you have been blogging for over 6 months consistently, then you can start thinking of getting a media kit sorted to show off your blog.

Below is an example of how a media kit should look and what it should include:

media kit for fashion and style police

You can decide on how you want the design to look if you are going for a custom made media kit but try as much as possible to make it look like your blog. So use the same fonts, header, logo and picture on the blog for the media kit.

Here are some tips worth remembering:

  •  Have a picture of yourself, logo and header on your media kit. You are selling your brand and that will help you stand out from the pack.


  • Celebrate your blog achievements by putting what you are proud of on it and exclude what you are not so proud of, if possible. So let’s say you have 2k followers on Twitter, but just 200 likes on your Facebook page, then exclude the Facebook info. It may go unnoticed.


  • Put all the contact information on it, so email, Twitter, Facebook and anywhere you like to be contacted.


  • Remember to put in your blog address so brands can check your blog out.


  • Include a short cover note when sending the media kit to brands and PRS, introducing yourself and your blog.


  • Have a short ‘About Me’ section on the media kit.


  • Name the brands you have worked with in the past.


  • Put in your monthly views and visitors. That is your selling point. If you are not so proud of it, state other things you are proud of like blog engagement, number of years you have been blogging and so on.


  • It is better to put in all the info on one page, so make sure all the relevant information is on that one page.


  • Update your media kit at least once a month to make sure all the information is correct.

Do you have a media kit? Sound off in the comment section. If you don’t, tell me what you think of my media kit?