I wrote about How Much To Charge For Sponsored Posts some days ago. If you missed that post, click here. I promised to write a post on tips for writing a sponsored post in my previous blogging post and I do keep my word.
Here are 6 tips you can start trying today:
Work On Your Blog
Work on your blog content and the brands will come knocking.
This point is so very important. Set your sponsored post rates and get paid. Your time is your money. Do not work for free. The link above explains this tip in more detail. Check it out.
Take Payment In Advance
I remember a sponsored post I wrote for a Spanish brand some years ago. We agreed on the fee, I wrote the post within an hour and I scheduled the post to go live the next day. It took me a good couple of days of chasing up my payment via email before I eventually got paid. That was a HUGE mistake. The stress of sending daily reminders and just worrying about me never getting paid was more than the work itself. Since then I have always taken payment in advance.
My experience is a lot better than some other experiences. Some bloggers have had to take down some sponsored posts because the payments were never made. Don’t make the same mistake. Always take payment before you even start writing. PayPal is a safe means of receiving and sending money. It protects both the sender and recipient.
Be professional when dealing with brands and their PRs. Respond to emails and messages in a formal and timely manner. Make sure you understand the post requirements and timescales and keep to them. Always let the brands know when the sponsored post is live by sending a link to the post. Being professional just shows you know what you are doing.
Your Blog Is Not A Billboard
You do not have to accept every sponsored post offer or collaboration that comes your way. Be selective. Only accept offers that suit your blog. Try not to have too many sponsored posts on your blog back to back. Depending on how frequent you post, 2 or 3 in 10 posts can be sponsored without your blog looking like a billboard. Do not cheapen your brand for a few bucks.
Always let your readers know when a post is sponsored. This tip is so very important. Transparency is the key to gaining your reader’s trust. Disclose every sponsored post.
That is all folks. Do you have any tried and tested sponsored post tip? Share in the comment section. Thanks for reading.