Monthly Archives: September 2019

Setting up an online fashion store in 4 steps

September 22, 2019 By in Fashion Tags: , , , , , 11 Comments

Many people dream of starting an online fashion store. I know I dreamt of doing that for many years. Having your own online store allows you to work from anywhere you like and for as many hours needed. It is a flexible and fulfilling way of earning an income, so if you are business oriented, having your own online fashion empire may have crossed your mind a few times.

Here are sone tips that will help you start your own online fashion store.

 

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How to start an online fashion store

 

Decide on your niche

The first thing you need to do is to decide on the niche you want to focus on. That is the fastest way to grow your online fashion store. If you cast your net too wide, you may suffer for it organically. Your niche affects your sales, your customer support and the number of retuned customers, so it is worth thinking about the niche you want to focus on before you dive into it.

Your niche is the price, audience and market opportunity. Here are some questions you should ask yourself before starting –

 

Price – Is your product going to be low, middle or high worth items?

 

Audience –  Who would the products be marketed too?

 

Market Opportunity – Is there a gap in the market for your item?

 

Register your business and set up a website

Once you decide on the niche, the next thing to do is to think of a business name, register it and set up a website. This step is really important. You don’t want a business name no one remembers, so it makes sense to take a week or 2 brainstorming names for your online store. Once you decide on the name, get it registered and set up your website. Also, don’t forget to set up social media accounts on all the platforms you want an online presence on.

 

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Hold your products or drop shipping

This is the next stage when setting up an online store. You need to decide on whether you want to hold your products or dropship. Holding your own products is usually easier in the early days when you are just starting out. You can always go for the drop shipping option later when the business is more established.

 

Spread the word

Once your website is live, you need to spread the word. This is where it becomes tricky for many. Customers may not appear for awhile especially if you have no funds to really market your business. Make the most of your social media platforms. Run as many marketing ads you can afford on to get more eyeballs on your website. Promote the heck out of your business and you will definitely reap the rewards. It takes a lot of time and effort to stand out but that is where your creativity comes in.

Influencer marketing is one way of getting the word out about your business. If your budget allows you, I would recommend collaborating with bloggers to help promote your brand. I offer blogger outreach service to brands, so do get in touch with me via email on the blogger outreach services if you need my help.

 

 

Fashion World – The Death of the High Street

September 20, 2019 By in Fashion Tags: , , , , , , , , 27 Comments

Incase you have not noticed we are currently witnessing the death of the high street in the fashion world. Many high street shops are closing down all over the UK. The big fashion/retail giants are not left out of this, many of them have closed down a lot of their stores, and some have closed all of them, moving their business full online. The death of the high street is happening and it is quite sad to see many of my favourite shops leave. It is also horrible to know many people have lost their jobs as a result of this crisis. It makes you wonder what the high street would look like 10 years from now.

 

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The number of high street shops have been decreasing in the UK for many years now. Research has shown that shops in the UK have been decreasing for at least a century. Internet giants like Amazon and eBay have contributed to this decline. Many people like me rather shop online and have it delivered. Life is too busy to go into the shops to spend hours looking for what you want. It is a lot easier using the search bar on the brand’s website.

Nowadays, many people rather shop online which means business is slow in the brick and mortar section. Also, running a business online is a lot cheaper than having shops around. The online costs running a business  are between 10 per cent and 20 per cent less than running high street shops.This new way of life revolving around the big wide web has contributed massively to the death of the high street.

 

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Some writers argue that the online shopping trend will stop in a few years and people will go back to shopping in stores. I don’t agree with that at all. That is like saying people will go back to renting DVDs over streaming on Netflix. I think shopping online trend is here to stay especially in the fashion world. It is just too convenient for consumers and cheap for businesses to run. Which is why I don’t see it going away. What I do see is the gradual death of the high street in the fashion world. More and more shops will close for good on the high street, and focus their energy and attention on running their businesses online. The future is online and the faster we embrace it, the better the shock will be for all of us.

What do you think? Please share your views in the comments section below.

3 Great Careers In The Health And Wellness Industry

September 18, 2019 By in Lifestyle Tags: , , , , , , 15 Comments

*Collaborative post.

The health and wellness industry is booming right now because people are more concerned with taking care of themselves. It seems like there is a new health craze every single week and there are always new wellness companies popping up all over the place. If you are looking for a career change and you have an interest in health and wellness, there are plenty of job opportunities out there for you. It’s a great time to get into it because it’s so popular right now and there are different jobs to suit different types of people. These are some of the best career options in the health and wellness industry. 

Nutritionist 

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We all want to eat well and maintain a healthy weight but these days, it can be incredibly difficult to do that. We are always hearing conflicting information about what we should and shouldn’t be eating and a lot of food that is advertised as being healthy is anything but, so it’s hard to know what you should be eating if you want to stay healthy. A lot of us lack nutrition as well because we’re not eating a well balanced diet. But people want to do something about that and make sure that they are eating a healthy diet, which is where nutritionists come in.

If you get the right qualifications, you can start taking on clients and giving them advice on how to manage their diet effectively. With a qualification in nutrition, you could also advise clients on supplements to take, such as white label lion’s mane, and many more. Supplements like this are becoming increasingly popular for manufacturers, with many people now interested in keeping themselves as healthy as possible.

It’s a great way to start your own business in the wellness industry. Also, nutrition testing is also really helpful as they guide you in diagnosing vitamin deficiencies. They also also great for diagnosing an excess of particular vitamins, so it is quite useful to have the testing done. If you are interested in this, I have a 15% off coupon for you. The 15% off Fashion and Style Police Coupon will be applied at checkout. 

Personal Trainer 

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Diet is important, but exercise is the only way that you will be able to stay healthy. But a lot of people find the idea of going to the gym quite daunting because they don’t really know what they’re doing. There is a risk of injury as well, especially where things like weight training are concerned, so a lot of people like to get a personal trainer to help them meet their fitness goals and make sure that the are exercising safely. If you do Level 3 Personal Training Courses, you will be able to start finding your own clients and putting together training programs for them. A lot of people combine this with nutritional advice to give people an all round health and fitness program. 

Massage Therapist 

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Massage is very popular amongst people that are focused on health and wellness. If you are exercising regularly, you’re likely to have tight and sore muscles and a regular massage can help with that. It’s also great for relaxation and it has a lot of mental benefits. You can take courses to teach you everything that you need to know to give effective massages. Once qualified, you can start looking for work at a massage parlour or even go out on your own and set up your own business. It’s often best to offer home visits to start with, so you don’t have to cover the costs of a building. 

These are some of the best careers in the health and wellness industry right now. If you are looking for a career change, you should definitely consider some of these jobs.

What do you think of these 3 great careers in the health and wellness industry?

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