Why I Deleted My Second Blog

When it comes to blogging, I strongly believe for you to be successful as a blogger, you need to write a blog you would like to read. Which is why I write on Fashion and Style Police the way I do. We have different types of niches we love reading. I love reading a variety of topics and I enjoy reading them on the same blog. From fashion and beauty, to travel and lifestyle topics. For me to be a regular reader of a blog, I need to like the blog layout and design, the writing tone, the blogger behind the blog and the topics covered.

I hardly read purely fashion or beauty blogs these days. I tend to read more lifestyle blogs because they cover a variety of topics, so I am sure I would find posts I am interested in reading while scrolling through. Plus the advancement of social media means I get to see outfit and beauty posts steady on my feed (thank you Instagram), so reading a personal style blog or a makeup blog would be too much of a hassle, except the blog covered other topics I enjoy reading like parenting and blogging tips.

 

Style Blogger Cheshire Picture

 

 

Write a blog you would like to read

The trick to blogging is to make sure your content reflects you. So write whatever you feel like writing and own it!  Don’t let it be all about reviews, PR samples, affiliate links and paid posts. Let your content be more of what you feel like writing about and just do you! Many people would say having a varied blog like I do wouldn’t work. They would say I need to stick to 1 or 2 related niches, and set up another blog for the other niches I am interested in writing about. I did that in the early days. I had another blog set up purely for reviews and it was so boring. It was not a blog I would want to read, which is why I deleted it after 9 months. That experience has taught me to ignore the noise and everyone’s opinion of how I should blog and just focus on publishing the right content that I would like to read.

 

Any regrets?

I have no regrets. Deleting the review blog was the right decision and I would delete it again if I had the chance. I played around with a niche blog and it didn’t work. I realised quickly that this was no right for me, and I decided to implement reviews into Fashion and Style Police, and the rest is history. The review blog was set up and deleted about 4 years ago, so it is not a recent development. It is just a way of me explaining why niche blogging is not my thing. I think it is because we are forever evolving as humans. Life happens and sometimes we just don’t like what we used to like anymore. It may change for me in a few years, who knows. But right now, I enjoy blogging this way and I am content with having just 1 blog. No niche blogging here.

 

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Should you be on every social media platform as a blogger?

This blog post has been on my mind for some time and I decided today is the day to blog about it. Many bloggers wonder how they could possibly manage being on all social media platforms without overworking themselves. The last time I counted, there are about 7 active social media platforms and I am happy to say I have an account on all platforms but I don’t post regularly on all of them.

 

Should you be on every social media platform as a blogger?

Should you be on every social media platform as a blogger? Well my answer is yes. You should be on as many social media platforms as you can manage, just so you have your online presence on these platforms. You don’t have to be active on all the social media platforms you are on. There is no way I can post regularly on all the many social networks available. The best way to go about this is to pick a few you are interested in and focus on those platforms.

 

 

Lifestyle Blogger Cheshire UK Image

 

Top Social Media Platforms

At the time of writing this post, the top social media platforms are –

 

Instagram

I have a love and hate relationship with Instagram. It is the hardest social media platform to grow because almost everyone on there plays the follow and unfollow game. I still like it and will keep using it as long as it stays active. Brands love it, so I have to keep at it. I was late to the Instagram game. I didn’t set up my account immediately and when I did set it up, I neglected it for many years. So I am currently playing catch up.

Instagram is where the money is, many bloggers with about 10,000 followers on average, get as much as £300 for a single shot or story, so if you ever plan to make money online, Instagram is the social media platform to start with. You can find me on Instagram here – Fashion and Style Police.

 

Facebook

I love Facebook so much. It is definitely my favourite social media platform. It is a lot more relaxed than Instagram and the Facebook ads do help grow your following. I also find it more real than Instagram. People genuinely comment and like your posts on Facebook and not to get anything back in return like on Instagram. I also find that you get more regular people on Facebook.

I have been on Facebook for many years now and set up my Facebook Page, the same time in 2012 when the first blog post went live. You can find my page here – Fashion and Style Police.

 

Twitter

Twitter is all about chit and chat and it can get a bit noisy but I like the noise. It is a good way to spend 10 minutes. I have been on Twitter for many years and I have succeeded in growing my following. Hashtags really come in handy on Twitter unlike other social media platforms.

I tweet everyday and thanks to Buffer, I can schedule tweets in advance and plan my content for the platform. I also scout for jobs for my blog and my digital marketing career. If you are after growing your net worth, Twitter is a good place to start. You can find me here – @fashionstylepol

 

 

 

Outfit Post Image

 

Pinterest

Pinterest is another interesting social media platform I am currently loving. I have recently started pinning a lot and I enjoy how my feed now looks and the amount of engagement and views I am getting. The views are also pouring over to my blog which is great. If  you are after a bit of blog traffic and interesting photos, then Pinterest is the platform for you.

I am late to the Pinterest game so I am slowly growing my followers but I am not that bothered about those numbers to be honest. I am more interested in the engagement and views I get because it spills over to the blog which is great. You can fine me on Pinterest here – Fashion and Style Police pins.

 

Snapchat

Snapchat is a platform I am registered on. I got an account with my name on it just incase I need it in future but I can’t remember the last time I went on it. It is not a social media platform I am interested in growing at the moment.

 

YouTube

I sent a YouTube channel last year after many years of contemplation. There are a few short videos on my channel. I have a few more I need to edit and upload. That should be done in a few days. It is another platform I currently don’t really have the time for but I am hoping to upload maybe 2 or more videos a month. You can watch my first YouTube video here.

 

Linkedin

Linkedin is a professional social media platform and I use it for just that. So you won’t find me chatting away on there like I do on Twitter. I use it to network and find like minds. I also scout for jobs on there and follow relevant people in my industry. You can find me on – Fashion and Style Police.

 

 

As you can see, I am not active on all the social media platforms, but I have an account on all of them. I think that is the smart thing to do as you never really know which one you may be interested in and you don’t want someone else using your blog name on a social media platform. That creates a lot of confusion. So if you have not done so already, register your blog name on all social media platforms. Also, ensure you use the same photo on all of them, so it is clear you are the same person. That is a great way to distinguish your brand.

 

Are you on every social media platform? Which is your favourite and why? Do sound off in the comments section below.

Thanks for reading and commenting, have a lovely week ahead.

Growing a thick skin as a blogger

Being a blogger opens you up to all sorts. You get the admirers and the trolls. The great comments, the shades and the in your face insults. The job comes with both as we expose our creation (whatever it may be) to the whole world. So if there is one thing you need to have or work on asap as a blogger, is to grow a thick skin. Blogging is not only about writing. You have to spent a good amount of time promoting your blog and social media platforms, especially in the early days.

 

Style Blog UK Image

 

 

Putting your blog out there is essential in order to make a name for yourself. These actions usually attracts more eyeballs to your blog, which is a good thing. But then the trolls find you, and if you are not strong enough, the rude comments may stop you blogging altogether.

 

Growing a thick skin as a blogger

So how do you grow a thick skin as a blogger. I have been blogging for almost 6 years now and I have had a few rude comments but not as many as I thought I would if I am being completely honest. Which is a good thing I guess. I had most of the trolls in the first year of my blog, which I found surprising. I guess their aim was to kill the little confidence I had in my blog back then. I also have a feeling some of the trolls knew me in real life, which I find really sad for them.

 

Here are three ways you could grow a thick as a blogger.

 

Carry on anyway

I know how hard it can be. But the key to growing a thick skin as a blogger is to ignore the negative comments and carry on anyway. Delete any rude comment and block any troll on your social media platform. There is no need trying to have a conversation with them. The only aim of the troll is to make you feel bad about yourself and what you do. And that is because they feel bad about themselves. Don’t let them project their negative thoughts on you. Ignore them, use the delete.block option and carry on anyway.

 

Work on your self-confidence

In order to be a successful blogger you have to work on your self-confidence. This bit is very important. If you have no self-confidence, you wouldn’t be able to carry on anyway when the negative comments start rolling in. Once you have self-confidence and believe in your work, no one can get to you as much as they would if you don’t have any. You have the key to your self-confidence, use it.

 

Don’t take things personally

It is incredibly hard to not take things personal when people are nasty towards you, but you must learn not to. Nasty people live nasty lives which is why that is all they can give. Do not let them project their frustrations and bitterness on to you. Instead see right through them and keep it moving. Do not entertain or engage their negative energy.

 

What are your thoughts on growing a thick skin?

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