How to Avoid Burnout as a Blogger

There’s a lot more that goes into blogging than what the world actually sees. Your readers see a blog post published once or twice a day (like in my case), receive timely notifications on social media about the posts you shared on your blog, and get emails reminding them to check out your latest posts. Little do they know that one blog post can take hours of research, writing and promotion to make sure your readers enjoy and derive great value from your blog post.

 

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This may sound overwhelming to those who are not in the blogging industry, but blogging IS a full-time job. Blogging IS a lot of work. Sometimes it will even require you to sacrifice your sleep just to make sure that all your blog posts have been scheduled for the week with some additional blog posts hidden in reserve in case of emergencies.

For some this may be too much to take. All those hours of writing blog posts, getting the right photos, editing the photos, replying comments and sending emails can be so overwhelming that you experience blogger burnout. Here are 3 ways you can avoid it:

 

Repurpose your content

If you’ve been blogging for some time now, your blog must be filled with a good amount of content. To save up time spent on creating new content, go through your old ones and ‘recycle’ them.

You can do this by creating something new but closely related to your old post. You can also rewrite the post with a different perspective. Add new information, pictures or relate a fun incident. This will help make creating content for your blog easier as you will use your previous content as your main inspiration.

 

Schedule your posts

Imagine if you had to do everything manually. That’s a lot of work. To help beat the overwhelm, try scheduling all your posts. Have a day when you sit down and schedule all your posts for the week, 2 weeks or even a month. This will help save you a lot of time and give you time to relax and do other things you love most.

Don’t stop at just scheduling your blog posts. Schedule your social media posts to help promote that blog post. I use Buffer for scheduling my social media posts, and it is an amazing tool.

To efficiently schedule your posts make sure that you have an editorial calendar that you can refer to. This will guide you on which days you should schedule your posts.

 

Delegate as much as you can

If you find yourself doing more than you can handle, it’s time to delegate. Let a graphic designer be in charge if your graphics for your blog. Let a video editor be in charge of your editing. Focus on what you can do and what you love doing. When you do everything by yourself, you find yourself having little time and energy for anything else.

 

How do you combat blogger burnout? Please share your tips in the comments section below.

 

The Highs & Lows of the Self Employed World 2016

Happy new year everyone. I hope you all are having an amazing start to the year. I am currently down with flu (booo) but I am getting better. I have been under a lot of stress lately so I guess that is the reason for my body shutting down.

 

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We had an amazing time in Dubai, it was the best holiday ever and the kids had so much fun. But everything went wrong when we landed at Gatwick Airport. I stupidly picked up the wrong luggage (it was the exact size and design as mine and even had the same padlock), and someone else picked mine, and I didn’t realise until I got to the hotel room. I could open the box because it was the same padlock (can you imagine the coincidence, the same box and padlock on the same flight) but as soon as I opened it, I realised it wasn’t mine.

This has never happened to me before so I was in a very bad state. I usually tag my boxes but this box was a new one; a Tripp flowery black and red design, so I thought it was unique enough, well I thought wrong.

We had to make the long trip back to Gatwick twice the next day to pick up my box and to drop the wrong box. It was a very stressful period as you can imagine, all valuables were in there, but I am thankful the lady that picked my box was honest (she took it back to the airport and kindly sorted out a leakage in my box), and I am also thankful we were still in London. Imagine if we were back home in Cheshire, that would have been horrid.

The good thing is it would never happen to me again, I will always tag my bags boldly whenever I travel so I don’t pick a wrong box and no one picks mine.

 

Anyways back to the highs & lows of the self-employed world in 2016. I wrote a similar post in 2015, and it was nice to read it a year after.

There are so many highs and lows, so I will try to focus on a few to keep it brief.

 

The Highs

 

Writing a book

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I wrote an eBook last year – How to Cash In as a Blogger. It was released February 2016, and it is a dream come true. I always wanted to write a book and I am happy I got to fulfil this dream last year. This is the first of many books to come.

It is currently available exclusively on Amazon for £3.44 and free for Kindle Unlimited subscribers. It is a great book for new bloggers or bloggers trying to monetize their blogs, so do have a read if you have not done so already. And if you have read it, pretty please leave me a review on Amazon, I need those reviews like I need air.

 

Freelancing

I took the freelance industry by storm in 2016 and grew my portfolio. I currently do PR and Blogger Outreach for 5 brands and I am hoping to double this figure this 2017. I also do freelance writing for a few websites and I plan to grow my freelance writing business this year.

 

Fashion and Style Police turned 4

Fashion and Style Police turned 4 last October, and it is great to see how much the blog has grown. It has over 40,000 combined followers now, and I still have to pinch myself every now and again to be sure I am not dreaming. This blog has opened many doors for me and I am super grateful to everyone who reads, shares and comments. You guys are the real deal!

 

The Lows

 

Chasing Payments

This has always been an issue and it still is but hopefully I will be able to manage this situation better this 2017.

 

Unprofessional Bloggers

While doing blogger outreach for brands, I have had the opportunity to work with hundreds of bloggers. I have worked with so many lovely bloggers, and I can’t wait to work with them this year, but I have also had the misfortune of working with some unprofessional bloggers. These select few are giving bloggers a bad name.

The ones that stop communicating with you as soon as they receive the review products, and they never write a post. The rude and entitled ones that believe their blog is the best thing since sliced bread. The lazy ones that take weeks, and sometimes months to post but you can see them on social media chatting all day. I can go on and on.

The good thing is my little black book is growing and I will never work with such bloggers again. But it is a shame that these bloggers are giving the entire industry a bad name.

 

Burn Out

Last year was incredibly busy. It was so hard for me to juggle the blog and freelance jobs at the same time but I did somehow. The last quarter was the busiest, and I struggled to get it all done before the holidays but I got there in the end.

This year I am going to take more time off work to avoid losing my mind.

 

Overall, 2016 was fabulous and 2017 is even going to be more fabulous. I am so looking forward to it.

How was your 2016?

 

 

How Free Writing Can Unleash your Creativity

As a freelance writer or blogger there are times we experience moments when we don’t have the inspiration to write. We experience writer’s block or are simply not motivated to put pen to paper (or fingers to keyboard).

Although such moments come and go, it’s not something that should be encouraged. In fact cultivating the habit and discipline to write everyday can completely change your life and improve your writing.

 

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Free writing is an incredible practice that unleashes the creative ideas lodged within you as well as gets you in the mood of writing.

What is free writing?

Free writing is basically a writing activity where you allow yourself to write out whatever comes to your mind without stopping, editing or rationalizing what flows from your mind. The aim behind free writing is to uncover those thoughts or ideas that you hide within you, far away from your conscious mind.

Free writing doesn’t care about structure, efficiency or accuracy in grammar, or the right choice of words. It focuses more on the process of unleashing your creativity or unearthing those thoughts or perspectives you don’t voice out. Most times you bury your creative side by over thinking about what you write. Free writing liberates you from anything that would hold you back from freely expressing what you have in your mind. Free writing gives you a unique voice.

 

How free writing works

What makes free writing so effective with unleashing your creativity is that it completely prevents you from over thinking what you write. Most writers will edit as they write or pause for a long time trying to come up with the right word, phrase or sentence structure. This usually slows you down or discourages you from going any further. Since you’re not allowed to rationalize what you write, the results of your free writing exercise don’t reveal what you expect. In essence it allows your creativity to roam freely, which is what we need to shine like a diamond that we are.

Free writing helps reveal your writing voice and inspires you with ideas and raw materials you can use for your writing projects. Free writing pushes your unconscious side to reveal new thoughts, ideas or perspectives that you never realized you kept within you.

 

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How to free write

Free writing has only one rule: write fast without thinking. This will give you the freedom to allow yourself to flow with the stream of creativity. This is because writing fast will ensure that your hand writes (or types) faster than your brain can think. This takes your writing out of the zone of your consciousness and permits whatever you had within you to take the lead.

To get started, you need to follow these steps:

  1. Time yourself so that you stay focused on writing. 10 minutes is enough time to free write.
  2. Write quickly without stopping until your time is up.
  3. Let the first word that comes to your mind prompt you to start writing. Don’t think about the right opening sentence. Just work with what comes to your mind and write about it. Even if you have no idea what to write about, write about not having an idea to write about.
  4. Don’t worry yourself about grammar or spelling mistakes. Messy is allowed. What’s important is the process of writing, not how or what you write.
  5. Don’t judge, critique or edit your writing. Don’t allow anything to interrupt your flow. All the editing and fine-tuning can be done later.

 

At the end of the free writing exercise, you’ll be surprised about the deep insights you’ll find in your writing. You’ll be inspired with new ideas on what to write. And most of all, you’ll unleash your creativity.

Do you free write?