Many people start blogging as a hobby. In fact, a majority of pro-bloggers started blogging as a hobby. They never thought blogging would turn into a profitable business. Some have been able to earn a comfortable income from blogging enough to quit their 9-5 jobs. But does blogging really have the potential to generate such income? Yes it does but it won’t happen for many bloggers.
Blogging is not like a conventional 9-5 job. It allows you flexible hours and you have the luxury of working from anywhere and anytime you want to. But it doesn’t quite work out for every blogger.
Before you can consider blogging as a full-time job, there are some things you need to consider.
There’s more that goes into blogging
Blogging does not only involve creating content and posting it on your blog everyday. There is a lot more to blogging than that. As a blogger you have to promote your posts, pitch to brands, sort out your bookkeeping (or employ someone else to) and engage with people. You have to be a Jack of all trades to succeed as a blogger. Such activities could take up as much as 80% of your time but it is responsible for as much as 90% of your success. It is those activities that will help you earn a comfortable living.
Avenues for multiple streams of income
The real business behind blogging lies in the services you offer and the products you create. Services like consultancy, affiliate marketing or writing sponsored posts help diversify your income and increase your chances of raising your income potential.
Creating courses, ebooks or premium content that you offer in a membership site will create some passive income. These multiple streams of income can make you earn a lot more than your 9-5 salary.
Ability to determine how much income you want to make
Conventional jobs restrict you to a fixed salary. Blogging on the other hand gives you the opportunity to dictate how much money you want to earn. If you want to earn more, you can add more income streams, raise your rates, accept and chase after more work.
Unlike a 9-5 job, as a blogger you are in control of how much you want to earn. Some bloggers were able to earn double and even triple the salary they earned from their 9-5 job. Some even make their one year salary from one month of blogging, it all boils down to how successful you are.
Job security is ensured
With blogging you never run the risk of losing your job or being fired. Your business is always secure. You are your own boss.
Conventional jobs don’t give you this same opportunity. You could lose your job at any time. You work under a boss and you are subject to his orders.
When you’re blogging, your primary duty is to your readers and to your clients: If they like your work, your products or your services, then you will get more views and comments, which will lead to more work/income.
Doing what you love
Self-fulfillment is important in your life. Blogging gives you the opportunity to do what you love. You are able to do what you enjoy doing and at the same time earn a living from it. When you do what you love, there’s no limit to how far you can go or how much you could earn. The sky is just your starting point.