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How to Improve your Domain Authority

As a full-time blogger, my domain authority is very important to me, and I know it is the same for many bloggers. As a Blogger and Blogger Outreach Consultant, I know many brands tend to work with bloggers that have a minimum domain authority of at least 20, so improving and maintaining a good domain authority score is very important if you plan to make money from your blog.

 


 

A blog’s domain authority is set by Moz Open Site Explorer, and it is simply a score that shows how your website is really doing. It works by crawling the web to find sites that link back to your site; it then measures the value of these links and generates a number based on the results.

Before you can have a valid domain authority, you need to have your own domain. So yourblogname.com, co.uk or net, but not .wordpress, or blogspot, if that makes any sense. Many new bloggers tend to think they have a domain authority with a free WordPress/Blogger blog, but they don’t, as their blog is piggybacking on the host platform, which explains the very high domain scores. However, blogs with a vanity domain (that is a blog with a domain name but hosted on WordPress/Blogger) do have a valid domain authority, so you don’t need to be self-hosted to have a domain authority. I see this question come up a lot online, so I thought to clarify this bit before going further.

So how do you improve your domain authority? I have blogged for over 4 years now on Fashion and Style Police, and at the moment, I have a domain authority of 33. I going to mention things that I believe has helped me.

 

Regularly Posting Quality Content

I blog almost every day and I think my blogging regularly has helped improve and maintain my domain authority. But the key is to post regular quality content and not just churn out post after post that have no depth.

Posting regular quality content would get you views, comments, likes, link backs, and shares, which all help your domain authority massively.

 

Using SEO Properly

Using SEO properly means your blog posts would appear on search engines, which makes it more likely to get views, comments, shares, and the likes. What use is a great post or blog if no one can find it? Good use of SEO increases the number of eyeballs on your blog, which will eventually increase your domain authority.

 

 

Build a Social Following

A blog’s social following does have an impact on its domain authority. If you have a decent following on social media with engaged followers, you will see an increase in your blog views, comments, shares, and the likes, which eventually helps the overall domain authority of your blog. I wrote a little more about this in my book – How to Cash in as a Blogger, so go have a read and please leave a review on Amazon once you are done. I need them reviews like I need air!

 

Commenting on Other Blogs

Commenting on other blogs does have a massive impact on the domain authority of your blog because it links back to your blog, if you leave your blog link details in the website box. However, I would advise you don’t leave your blog link under your comment except the blogger is happy with this. I personally don’t like it because I have to deal with broken links every now and again, and these links are usually the main culprits. Leaving your website link in the allocated section should do the work fine, and also make sure your comment is a decent amount of words, I would say at least 10 words if possible.

 

 

 

Writing at Least 300 Words Posts

The minimum word count of a blog post should be at least 300 words. I know sometimes it may be hard to write-up a post up to 300 words especially for Giveaway posts but that should be your ideal target. Research and experience has shown me that longer posts help improve the domain authority of a blog. And these posts also rank high on Google so it is a win-win.

 

Try these tips for 6 months and see if your blog’s domain authority increases.

Do you have any domain authority tips to share?

If you have enjoyed reading this post, please do leave a comment and share.

Thank you.

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This Thing Called Blogging

I fell in love with blogging many years ago, and I don’t see myself every falling out of it. I have always been a lover of reading and writing, for as long as I can remember. And that is what blogging to me is really all about. Everything else is an add-on; social media, making money, receiving product samples, going to events, and the likes. But sometimes I find myself feeling very frustrated with this thing called Blogging.

I started Fashion and Style Police because I needed a creative outlet. I was stuck in a career I hated with a passion, and I saw no way out. Plus I wasn’t a very happy person at that point in my life, so blogging kept me sane.I wrote a bit about this in my How to Cash In as a Blogger.

After setting up the blog, I thought of monetising it at some point but was not my main focus back then.

 

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I am now a full-time blogger, freelance writer and PR. I work from home, and I need to make a full-time income from these jobs, so making money off the blog without selling out is now a main focus for me. I love my blog and I can’t see myself ever not loving it, but some days, especially these last couple of days, I have struggled to stay motivated. On these days, I have zero interest in blogging, and I have no desire to do any online related work.

Obviously as an online entrepreneur, I can’t afford to continue to have days like this because nothing would get done, and there will be no money in the bank.

 

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Some of the annoying emails I get, offering me $20 for a guest post, also make my bad days even worse. And I am beginning to get more and more of these cheeky emails, many with even no budget.

The truth of the matter is many people underestimate the amount of work it takes to run a blog. Most times, you have to be in it to fully understand it, so I try not to let such requests bother me. I just politely decline and move on. After all, they are probably only the messenger, but sometimes it does annoy me. I do blogger outreach, and I won’t dream of contacting a blogger without offering a form of compensation. And $20 is not a reasonable compensation. No blogger should be accepting that, even if you have a domain authority of 1.

But then again, I have great collaborations I am currently working on so it is not that bad. The pros of blogging outweigh the cons massively so it is really not an issue.

Do you blog? How are you finding it? If you don’t blog, do you enjoy blogs? What sort of blogs do you enjoy reading the most?

 

 

 

 

How to Avoid Burnout as a Blogger

There’s a lot more that goes into blogging than what the world actually sees. Your readers see a blog post published once or twice a day (like in my case), receive timely notifications on social media about the posts you shared on your blog, and get emails reminding them to check out your latest posts. Little do they know that one blog post can take hours of research, writing and promotion to make sure your readers enjoy and derive great value from your blog post.

 

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This may sound overwhelming to those who are not in the blogging industry, but blogging IS a full-time job. Blogging IS a lot of work. Sometimes it will even require you to sacrifice your sleep just to make sure that all your blog posts have been scheduled for the week with some additional blog posts hidden in reserve in case of emergencies.

For some this may be too much to take. All those hours of writing blog posts, getting the right photos, editing the photos, replying comments and sending emails can be so overwhelming that you experience blogger burnout. Here are 3 ways you can avoid it:

 

Repurpose your content

If you’ve been blogging for some time now, your blog must be filled with a good amount of content. To save up time spent on creating new content, go through your old ones and ‘recycle’ them.

You can do this by creating something new but closely related to your old post. You can also rewrite the post with a different perspective. Add new information, pictures or relate a fun incident. This will help make creating content for your blog easier as you will use your previous content as your main inspiration.

 

Schedule your posts

Imagine if you had to do everything manually. That’s a lot of work. To help beat the overwhelm, try scheduling all your posts. Have a day when you sit down and schedule all your posts for the week, 2 weeks or even a month. This will help save you a lot of time and give you time to relax and do other things you love most.

Don’t stop at just scheduling your blog posts. Schedule your social media posts to help promote that blog post. I use Buffer for scheduling my social media posts, and it is an amazing tool.

To efficiently schedule your posts make sure that you have an editorial calendar that you can refer to. This will guide you on which days you should schedule your posts.

 

Delegate as much as you can

If you find yourself doing more than you can handle, it’s time to delegate. Let a graphic designer be in charge if your graphics for your blog. Let a video editor be in charge of your editing. Focus on what you can do and what you love doing. When you do everything by yourself, you find yourself having little time and energy for anything else.

 

How do you combat blogger burnout? Please share your tips in the comments section below.