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Is the Fashion Industry Failing its Models

Behind the glossy images of beautiful models on the pages of magazines, quick confident struts down the runway and alluring poses for billboards is an untold story. A story of endless sexual harassment and abuse, underweight models, underaged models, and horrible working conditions. In the light of recent events with the #MeToo campaign, I have questioned a lot of things about the entertainment and fashion industry.

I can’’t help admiring supermodels. Everything about them, their professionalism, their height, figure and carriage gets a nod of approval each time I spot them. Plus I respect their work, it is far from being easy. Models work very long hours and have to look their best doing their work. That must incredibly hard. I sometimes have the luxury of working in my pyjamas and nerdy glasses all day if I get the chance. They never get the chance.

 

 

 

However, ever since the #MeToo campaign, a darker side to the fashion industry was revealed. Several models have spoken up. They have shared personal stories of sexual abuse and harassment from photographers, managers and designers. And to be honest, I was horrified.

There were also reports of incidents where the dignity of models, both male and female were disrespected leaving them utterly embarrassed. Others, especially models of African descent, shared stories of how the crew did not have makeup artists and hair stylists who were knowledgeable enough to handle their unique skin type and hair texture.

I felt the need to do my own part to put the words out there. To be advocate for a change.

 

Sexual Harassments and Abuse in the Fashion Industry

Let’s face it. Models are beautiful but that’s never a good enough reason for any one to sexually harass or abuse anybody. Sadly these models fall prey to perverted photographers, managers and designers. What’s even worse is that such models are forced to remain silent. And if there is one thing I am grateful for about thus #MeToo campaign, is that the culture of silence is dead!

These models are were usually left helpless and had to remain silent to fulfil their modelling dreams. I am happy to see this is no longer the case and more and more model are speaking up about these sexual harassment and abuse.

 

No Privacy

Runways aren’t as calm and collected as we know them to be. Behind the scenes its very fast, models have to change into the outfits very quickly and be ready to go. In photoshoots where a lot of pictures have to be taken within such a short time, speed of changing into the clothes for the shoot is important.

What people don’t know is that no provision is made for models to change in private. They are often sent to change in front of other models and fashion crew. Which is far from ideal. I am happy to hear this will be changing too, with the private changing rooms being enforced.

 

 

Underage young models

The fashion industry is opening its doors to young talent ranging between the ages of 14 and 16. Usually, such models are subjected to the intense working hours. More often than not they are left exhausted, as expected.

Just like other models, these youngsters are also exposed to sexual harassment, abuse and humiliation.

 

Changes

Kering and LVMH recently joined forces to introduce a new charter aimed at protecting models working with their brands. These brands include Christian Dior, Marc Jacobs, Givenchy, Gucci, Saint Laurent, and Alexander McQueen.

The new charter includes a call for private changing areas, and a ban on underage and underweight models. Models must be at least 16 years old to get hired, and female models must be a French size 34 (UK size 6/U.S. size 2) or above. Also, young models between 16 and 18 years old cannot work between 10 p.m. and 6 a.m.

 

I am happy to see the fashion industry is finally beginning to listen to these models, with this charter, and I hope all brands follow suit. We all need to be advocates of change.

What are your thoughts on the #MeToo campaign? Please sound off in the comments section below, let’s chat.

Thanks for stopping by.

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The Grass is not Always Greener

I came across the current news all over the internet, about a certain popular American Fashion Blogger – Shaniqua Jordan, being arrested and charged with credit card fraud! She was allegedly shopping with her customers credit cards (she has an online jewellery store); buying luxury fashion items of about $37,000, and showing them off on Instagram. Shaniqua Jordan is known for her love for high-end designer items and these items usually keep her fans increasing and followers talking.

I can see how Shaniqua Jordan would have been tempted to do what she has been accused of doing. As an insider, I see it everyday on social media and it is quite sad to see the amount of pressure many fashion bloggers put on themselves to look the part and it is really not worth the stress! Fashion Blogging isn’t all about styling expensive pieces. There is a lot more to it. I see many people walking around in expensive outfits that look horrid, so it’s not just about the price tag of what you wear.

 

 

Now don’t get me wrong, I love luxury items a lot. I like how real leather feels and smells. I love shopping in the high-end stores, and I love the quality high street stores as well. Give me Gucci, Givenchy, and all them big luxury brands any day, I would have them all if I could.

If I could afford a Birkin, I would have it. If I could afford a Rolex watch, I would go for it. But my reality today is that I can’t, and I am comfortable with what I can afford. I am happy to blog about what I can afford, and that is the key.

Many bloggers are not happy to show off what they can afford, and that is the main problem. They want to be like the “mega big bloggers” they follow online. So they end up having a massive debt in the name of fashion blogging, or steal to keep up with the fake online image. And this issue is not only in the blogging industry, it is a general problem. Too many people want all the flashy things but without the work.

 

 

I can imagine how anyone could be pressured to live a lie thanks to the power of social media, with the amazing shots, perfect spouses, well behaved children, beautiful house, many holidays and perfect outfits. It is easy to want these same things and there is no harm in wanting them as far as you are ready to earn them honestly. So if you want to go on more holidays or buy nicer things, start saving, if you want your house to look pretty, clean it more often, if you want to be able to afford luxury items, get a better paying job or increase your income streams. Be prepared to do what you can to elevate your lifestyle in an honest way.

Another point I would love to make is, when it comes to social media, especially Instagram (which seems to be notorious for showing off picture perfect lives), take all you see with a pinch of salt. Most of the time, it is not what or how it seems, so don’t be deceived. Instead, admire what you like, but always focus on your reality and own it! Believe me, life is too short to do anything else.

What do you think?

 

 

5 Ways to be a Fabulous Fashion Blogger

There are so many fashion blogs these days, it is like a new blog pops up every second, and most of the time, that blog is a fashion blog.

 

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I understand why most of these blogs are fashion blogs. Many people think as long as they have nice pieces, they can blog about them. But Fashion Blogging is a lot more than that. Yes you need nice pieces if you intend to blog about your personal style, but for your blog to stand out from the rest, it needs to be fabulous. Here is how you do that:

 

Be consistent and regular

To make it as a blogger, regardless of your niche, you have to be consistent and regular. Your readers have to know when to expect a post and they should not be left waiting for too long. I check my favourite blogs almost every day, and I will be disappointed to not see a new post(s) when I check. Being consistent and regular with your blog content is one way to be a fabulous fashion blogger.

Tip: Blog as regularly as you can to build your content and following.

 

Show off your personal style

For me to take you seriously as a fashion blogger, I would want to see your personal style. If I wanted just fashion tips and trends, I would check the likes of ELLE and Vogue. I also love to read about fashion tips, trends, news and all, on blogs, but I like to see the blogger’s personal style too. So showing off your personal style regularly is one way to stand out from the crowd of fashion bloggers. However you must have a personal style to nail this.

Tip: If you want a general fashion blog, have a mixture of fashion posts –  outfit posts, celebrity style, fashion news, trends and so on. I wrote 30 blog posts ideas for fashion blogs some months, so have a read if you are struggling to come with post ideas.

 

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Pretty pictures

Your pictures have to stand out for you to be recognised in the fashion blogging industry. Invest in a great camera and get someone to take your shots. You could also get a photographer to take your outfit photos, I know many fashion bloggers who do. Tripods are also handy for when you are alone.

Tip: Avoid taking photos indoors as much as you can. Indoor photos are usually not the prettiest. Invest in a DSLR.

 

Active on social media

Have your social media accounts set up. For fashion bloggers, I recommend Instagram, Pinterest, Twitter and Facebook, in that order. Post varied and regular content to your social media accounts. Follow relevant accounts in the fashion industry and work on growing your tribe.

Tip: Follow fashion bloggers, PRs, fashion brands, fashion designers and anyone else that catches your fancy. It is called social media for a reason, so be social.

 

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Avoid fake goods

I see so many fashion bloggers posing with fake designer bags and shoes, and it is such a major turn off for me. I personally can’t stand counterfeit goods. I wrote extensively about this awhile ago, and it worries me that so many fashion bloggers think that their fastest way to the top is to pose rocking fake items, because they can’t afford the real deal.

I believe you should own whatever you have and can afford. If all you can afford is Primark, it is fine. It is all in the style. If you can afford Givenchy, that is fantastic, own it. But please don’t show up rocking a fake Chanel bag and expect people to take you seriously.

The whole idea behind personal style bloggers is you showing your readers how to work with what they have or aspire to have, and give them style ideas. That should be the main focus, and not how many “designer items” you have.

Many bloggers come into fashion blogging missing this vital point and they struggle from there. They wonder why no one is reading or taking them seriously.

Tip: Stick to original items you can afford. Do not buy items only to return back to the store, your blog is not a catalogue!

 

These are the 5 ways to slay the fashion blogging world this 2017. Feel free to add your tip in the comments section below.

Thanks for reading.

 

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